Typography is no longer the specialist domain of the typesetter: these days anyone who uses a computer has access to a wide range of typefaces and effects. This book offers an introduction to the basics of typography, including choosing which typeface to use; adjusting letter-, line-, and word-spacing for improved legibility; understanding kerning and leading; and mastering typographic details, such as italics, punctuation, and line endings. The book is illustrated throughout with practical examples demonstrating good and bad solutions. There are tips for specific design tasks, such as letters, charts, tables, and design for the screen, and a glossary explaining typographic terms.
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About the Author
Victoria Squire is senior lecturer and course leader of the Graphic Communication with Typography course at the University of Plymouth.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars
A "keep it close at all times" kind of book,
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This review is from: Getting it Right with Type: The Dos and Don'ts of Typography (Paperback)
I will always have this book handy. So resourceful and easy to take in, all the great tips and guides in "Getting it Right with Type" made it everything I was looking for in a book about typography. I'm a fourth year advertising student and this book has truly made an impact on my design. I would recommend this to any student or young professional out there. Even if you think you know great typography, get this book. It's a great reference, if nothing else.
4.0 out of 5 stars
Important for Self-Publishers and all writers,
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This review is from: Getting it Right with Type: The Dos and Don'ts of Typography (Paperback)
Getting It Right with TYPE, The dos and don'ts of typography
Victoria Squire, 2006 ISBN 978-1-85669-474-2 Laurence King Publishing 162 pps. Plus appendices Ppbk. A not-overly-technical, but complete book, an important to guide self-publishers on how to understand and produce books that sell. Too many self-publishers fail to realize the value of book design and lay-out--where and how print is placed on book pages. The right type, page design and ink add to a books appeal to buyers. Hundreds of types exist. Choosing the right one enhances legibility and enjoyment for book buyers. An excellent book. Novice writers need to especially understand the concepts in this book.
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Inside This Book
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First Sentence:
Typography is the mechanical arrangement and organization of written words in such a way as to facilitate communication of the content. Read the first page New!
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Typography is the mechanical arrangement and organization of written words in such a way as to facilitate communication of the content. Read the first page New!
Books on Related Topics Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 25
books:
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- Twentieth-Century Type, New and Revised Edition by Lewis Blackwell on page 24, and Back Matter
- The Designer and the Grid by Lucien E. Roberts on page 89, and Back Matter
- A Type Primer by John Kane on page 24, and Back Matter
- About Face: Reviving the Rules of Typography by David Jury in Back Matter (1), and Back Matter (2)
- Design with Type by Carl Dair in Back Matter
See all 25 books this book cites
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