From Publishers Weekly
Anderson, a California-based communications consultant, here proposes a sensible, three-step model for negotiating that aims to satisfy all concerned parties. Rather than overpowering and outsmarting the opposing side, Anderson counsels negotiators to determine exactly what their party wants, to identify the needs and desires of the other party, and finally to suggest a compromise. Fleshing out this outline are 100 specific techniques ("Start Out Right; Make a Good First Impression," "Stay Flexible," etc.) and exercises designed to translate the techniques to the reader's own situation. This manual is distinguished from others of its type by its particularly illustrative and imaginative examples, which are certain to broaden and quicken negotiating strategies in both business and social settings. Newbridge Book Club main selection.
Copyright 1992 Reed Business Information, Inc.
--This text refers to an out of print or unavailable edition of this title.