by Nick Morgan
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by Ronni Burns
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Writing for Business: Expert Solutions to Everyday Challenges (Pocket Mentor) by Harvard Business School Press |
Giving Presentations: Expert Solutions to Everyday Challenges (Pocket Mentor) by Harvard Business School Press |
The Science of Success: How Market-Based Management Built the World's Largest Private Company by Charles G. Koch |
Do you remember the topic of the last speech you heard? If not, you're not alone. In fact, studies show that audiences remember only 10% to 30% of speech or presentation content. Given those bleak statistics, why do we give speeches at all? We give them, says communications expert Nick Morgan, because they remain the most powerful way of connecting with audiences. In this book, he offers a new, audience-centered approach to public speaking. Through entertaining and insightful examples, Morgan illustrates a 3 part process--focusing on content development, rehearsal, and delivery--that will enable readers of all experience levels to give passion-filled speeches that move audiences to action.
Nick Morgan is Editor of the Harvard Management Communication Letter and founder of Public Words, a communications coaching company.
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