The Good Corporate Citizen: A Practical Guide [Hardcover]

Doris Rubenstein (Author)

Book Description

ISBN-10: 0471475653 | ISBN-13: 978-0471475651 | Publication Date: March 19, 2004 | Edition: 1

Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment.

This handbook draws from the author?s experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend.

Doris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of America?s most respected nonprofit organizations.

Editorial Reviews

Review

"This book is highly recommended." (Tulsa Business Journal, 4/15/2004)

Review

"Doris Rubenstein's book makes sound financial sense and should be a must-read for executives of all businesses, small and large alike. She exhibits an intimate understanding of the fiscal demands and corporate concerns of business owners when first establishing relationships with charities. Rubenstein presents a sensible, ethical, and effective approach to corporate philanthropy that is much needed in today's world. If (small) businesses are the lifeblood of a community, her book is an important guide to how they can forge a partnership to achieve civic and cultural improvement and success." —Russell Rothman, Executive Vice President M. Rothman & Co, Inc.

"Organizations have a tendency to underestimate the value of incorporating a systematic, focused approach to practicing good corporate citizenship within their management system. This text offers a compelling philosophy, along with a practical approach to manage this important part of your management system." —Gary D. Floss, Managing Director, BlueFire Partners, Board Member of American Society for Quality

See all Editorial Reviews

Product Details

• Hardcover: 216 pages
• Publisher: Wiley; 1 edition (March 19, 2004)
• Language: English
• ISBN-10: 0471475653
• ISBN-13: 978-0471475651
• Product Dimensions: 10.3 x 7.1 x 0.8 inches
• Shipping Weight: 1.4 pounds (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #1,317,053 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

5.0 out of 5 stars Every executive and business owner should read this book!, July 4, 2004

By 

Rebecca St Martin "rbccstmrtn" (Minneapolis, MN United States) - See all my reviews
(REAL NAME)   

This review is from: The Good Corporate Citizen: A Practical Guide (Hardcover)

Every executive and business owner should read this book! It's important for today's leaders to recognize the vital role that business plays not only in our community but how it's relationship with community affects the bottom line. This author's words have inspired me to start a giving program for my own business.

5.0 out of 5 stars Nothing like It!, March 28, 2005

By 

Ames Sheldon (St. Paul, Minnesota) - See all my reviews
(REAL NAME)   

This review is from: The Good Corporate Citizen: A Practical Guide (Hardcover)

The Good Corporate Citizen: A Practical Guide is a very detailed and complete handbook on corporate philanthropy for those corporations that that wish to make a meaningful contribution to the improvement of their communities, but it is extremely useful for individuals and family foundations that want to make a difference as well. Ms. Rubenstein has done an excellent job of raising the questions that donors must answer in this extremely complex area of philanthropy. And the book is just what the title says - it's an extremely practical guide with lots of examples and helpful detail.

Ames Sheldon, Director of Development, College of Biological Sciences, University of Minnesota

5.0 out of 5 stars Navigating Your Corporate Philanthropy Journey, August 30, 2004

By 

David J. Madson "Fund Raiser" (San Francisco, CA) - See all my reviews
(REAL NAME)   

This review is from: The Good Corporate Citizen: A Practical Guide (Hardcover)

At a time when corporate philanthropy is rapidly changing, Doris' guide is helpful in navigating your journey. She provides smart and insightful analysis for corporate decision-makers and fundraisers seeking support. The Good Corporate Citizen helps the business executive develop a practical plan for giving and helps the nonprofit executive better understand the motivations and needs of companies wanting to be engaged in the community they serve.