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Goodvertising: Creative Advertising That Cares Hardcover – October 1, 2012

5 out of 5 stars 3 customer reviews

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Editorial Reviews

Review

“Hundreds of color illustrations enhance this volume, which should appeal to readers interested in learning how advertising can play an important role in discussing ideas, not just selling products or services.” (Choice)

About the Author

Thomas Kolster, founder of the creative agency Inkognito, is a Danish media and advertising strategist and the recipient of several international awards .
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Product Details

  • Hardcover: 256 pages
  • Publisher: Thames & Hudson; 1 edition (October 1, 2012)
  • Language: English
  • ISBN-10: 050051626X
  • ISBN-13: 978-0500516263
  • Product Dimensions: 0.9 x 0.1 x 1.1 inches
  • Shipping Weight: 3.9 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #1,319,442 in Books (See Top 100 in Books)

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Top Customer Reviews

Format: Hardcover Verified Purchase
I like this book because is full with great case studies from recent years and it's a great source of inspiration which can help you when you need ideas for your marketing campaigns. I like it a lot. Is a book which put accent on marketing campaigns which involves social responsibity actions. You can find out more about those campaigns if you search on google and in this way you will have a deeper image about those subjects/campaigns. I recommend it anyone who wants to find out what kind of campaigns are made in developed countries such as Belgium, South Africa, Great Britain and not only.
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By Jasmine on September 19, 2013
Format: Hardcover Verified Purchase
Came good as new. The new book smell. No damage. Only thing is that it was delivered in a box much bigger than was needed for the size of the book lol. Love this book though. So many good ideas and inspiration for a student designer.
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Format: Hardcover Verified Purchase
awesome book!! Totally recommend
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