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How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World  Hardcover – November 3, 2015

4.5 out of 5 stars 21 customer reviews

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  • How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World 
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Product Details

  • Hardcover: 320 pages
  • Publisher: Harper Design (November 3, 2015)
  • Language: English
  • ISBN-10: 0062413902
  • ISBN-13: 978-0062413901
  • Product Dimensions: 9.9 x 1.3 x 10.2 inches
  • Shipping Weight: 4.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #5,340 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Hardcover Verified Purchase
When I first learned of this book, I knew I had to pre-order it. Michael Beirut is one of the most exciting designers of the past few decades (and one of my favorite partners in the NY Pentagram office). His engaging and approachable personality easily becomes visible in his work.

Every chapter is wonderfully written and lushly illustrated with his process and the final solution. The chapter "How to be a graphic designer in the middle of nowhere" literally gave me chills as his introduction to design and his growth as an artist was similar to mine.

Thank you and bravo, Mr. Bierut for creating easily my new favorite book and quite possibly the BEST book on graphic design. Highly recommended.
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Format: Hardcover Verified Purchase
I'm a professional graphic designer and read this cover-to-cover. An impressive body of work, well-explained and inspiring in its down-to-earth logic. No arty BS, just problem and solution. Or problem, attempted solution, attempted solution, solution. Hearing a little about the process is part of what makes it inspiring. Pages 18-35 are spreads from his sketchbooks. They're interesting in the beginning but worth looking at again after you've made your way through the book and know the finished projects by then. Also, very cleverly shown at full size within the bigger book isolated against a black background to make them feel like a book within a book.
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Format: Hardcover Verified Purchase
I really like the content of this book. I'm giving it three stars because the poor quality of the physical binding. These types of books are beautiful, and I do my best to keep them pristine, but after two months there are already cracks appearing between pages, which is disappointing. I hope they correct the problem and give this book the high-quality construction it deserves.
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By E. on November 11, 2015
Format: Hardcover
Truly one of the most enjoyable design books I've ever owned - and I own many. Michael Bierut's introduction is funny, humble, and totally engaging - unlike much writing on design - and he just makes you want to know more.
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Format: Hardcover Verified Purchase
I very much enjoy this book as there are plenty of visual aids to enhance the experience. It definitely felt much more like a coffee table book. However, it is still educational as it is set up in a straightforward way. The projects are titled with a "how to ____" which gives a sense of the idea, and the the body paragraphs describe the design project, along with the history of the project. Then the solution is briefly explained along with plenty of visual representations of the solutions!
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Format: Hardcover Verified Purchase
Deceptive title, the author aught to call it the collection of my designs. It doesn't teach anything about how to make your Graphic Design to sell things or any of the rest of the stuff mentioned in the title. I can't believe such a lie.
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Format: Hardcover Verified Purchase
As you might expect, you're going to love every single thing about this greatest hits voyage through Michael Bierut's career. Savor it.
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Format: Hardcover Verified Purchase
This book is a good read. I only read a few pages, and I didn't want to put it down. Michael Bierut is an amazing designer and very witty. Recommended this to any designers looking for a good read!
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