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Graphic Icons: Visionaries Who Shaped Modern Graphic Design Paperback – September 9, 2013

4.8 out of 5 stars 8 customer reviews

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Editorial Reviews

Review

"A great big book of who's who in the creative world, Graphic Icons: Visionaries Who Shaped Modern Graphic Design is a visual tour de force that features everything from posters to multimedia projects. Striking work from the likes of Paul Rand, Milton Glaser, Paula Scher and other greats provides the imagery that guides readers through the pages. This creative bible is for you." --HOW Magazine

"A book every designer should have on their desk. This compact edition profiles the pioneering graphic designers of the modern era in a succinct and straightforward manner, by distilling the information down to the essentials and featuring tons of large, colorful images of their work. It will satisfy the curiosity of students, seasoned designers, and design enthusiasts alike." --Design Work Life


"An easy to devour primer on design history, Graphic Icons serves as a 'leg-up' into the broad and exhaustive field of design history, and is a relaxed, welcoming source of inspiration and a lead to other, more in-depth sources. Whilst John does provide historical context, first and foremost Graphic Icons is about the people who defined it - Rodchenko, Lissitzky, Tschichold, Lubalin, Glaser, Sagmeister, Bass... This is simply an easy-to-pick-up, easy-to-read, well-designed book about graphic design and graphic designers...that deserves a spot on your bookshelf." --Book Design Blog

One of the Best Design Books of 2014
"In this crucial book for any design lover, Clifford takes readers on a history tour illustrated with the works of the world's most famous graphic designers." --Fast Company / Co.Design


"Get up off your grid, and look at this book packed with inspiration and information about the pioneers and radicals and experimenters who broke the rules of design even before they were proofread. Graphic Icons offers colorful and  painless lessons in design history, and sparks insights into the social context and intrigue that were the stage on which this brilliance flared."  --Stephen Doyle, Creative Director, Doyle Partners

"Graphic Icons is a book that probably everyone assumed already existed but didn’t. We owe a debt of gratitude to graphic designer John Clifford for making sure it does. What a labor of love: Clifford’s reverence for the greats of the profession is apparent on every gorgeous page of the book. Sure to become required reading for any graphic design student (but also ideal for the coffee table), Graphic Icons is 240 pages of pure inspiration. The book includes most of the designers you’d expect: Lissitsky to Lustig, Lois to Landor. But despite that sense of recognition on nearly every page it’s just amazing how fresh all the work feels. In fact, there is so much terrific visual (and written) information here that my only complaint is that the book isn’t much, much longer."  --Allison Arieff, Book Board Member, Designers and Books

“Simple and straight-forward. I really like the clarity of the presentation, and the list is first-rate.” --Tom Geismar, Chermayeff & Geismar & Haviv

"Wonderful! It's a concise overview, and the selection of images is well considered." --Rudy VanderLans, Emigre

 

About the Author

John Clifford is an award-winning graphic designer/creative director, and principle at Think Studio, a New York City design firm. His recent projects include collateral for The World Financial Center, the L.L. Bean 100th-anniversary book, web design for Maine Road Management, packaging for Paul Labrecque Haircare, and books on architecture, photography, and popular culture for The Monacelli Press, Yale School of Architecture, and Abrams. Previously, Clifford worked at Doyle Partners, Platinum Design, William Stout Publishers, and Chronicle Books, as well as in marketing and sales in the entertainment industry. He has designed for notable clients like Pantone, Saks Fifth Avenue, Martha Stewart, Barnes & Noble, and David Byrne. Clifford has also taught at Parsons School of Design, judged the I.D. Annual Design Review, and written for The Designer's Review of Books.
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Product Details

  • Paperback: 240 pages
  • Publisher: Peachpit Press; 1 edition (September 9, 2013)
  • Language: English
  • ISBN-10: 0321887204
  • ISBN-13: 978-0321887207
  • Product Dimensions: 7 x 0.6 x 9 inches
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #599,423 in Books (See Top 100 in Books)

Customer Reviews

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Top Customer Reviews

Format: Paperback
Beautifully curated and designed, this book is both informative and inspirational. Understanding the history of contemporary design is essential for anyone entering the field - or with merely an interest in the subject. The great range of work contained in this book serves this purpose perfectly. Concise and accessible, Graphic Icons is an essential addition to any design library. I wish it had existed when I was in school!
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Format: Paperback Verified Purchase
A visually striking look at some of the most important designers and their work. An excellent primer for the new student or those with a casual interest in graphic design. A valuable resource for inspiration to the seasoned professional and a reminder of why they chose the profession.

Beautifully designed. Contains great recommendations for further exploration. Concise and thoughtful writing that is considerably more personable than a text book.

Highly recommended. After purchasing a copy for myself, I have picked up a few extras for gifts.
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Format: Paperback
It's amazing that such a reflection on the new 21st century artist has not been compiled. Such work is an intergral part of all of our lives, and the icons of this field need to be recognized and appreciated. Thank you John Clifford.
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Format: Paperback
This is an eye-opening book. How did it not exist before? The engaging text includes a sweeping overview of the history of graphic design, plus it's chock-full of visuals and beautifully packaged. Chunky and easy to flip through, I keep mine on my coffee table and everyone who comes over gets hooked. I'm buying several as gifts for friends who are interested in art, design, and advertising.
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