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Greenwash: The Reality Behind Corporate Environmentalism
 
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Greenwash: The Reality Behind Corporate Environmentalism [Paperback]

Jed Greer (Author), Kenny Bruno (Author)

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Book Description

0945257775 978-0945257776 February 1, 1997 1st

In recent years, transnational corporations (TNCs) have been greenwashing their dismal environmental performance by posing as friends of the environment. This new book provides an overview of TNCs in the global economy and of their impacts on the global environment. It gives a general introduction to greenwashing and Provides profiles of the environmental claims of 20 global corporations involved in the chemical, energy, logging, and fishing industries. TNCs profiled in this book include DuPont, Royal Dutch/Shell, Mitsubishi, Ciba, Asea Brown Boveri, Westinghouse, Norsk Hydro, and Solvay.

Drawing on a wealth of sources, and with numerous illustrations, this book contrasts corporate greenwashing with the many damaging effects of TNCs' actual behavior, and shows how TNCs remain the primary creators and peddlers of dirty, unsustainable technologies. Additionally, to help citizens move from recognizing to challenging greenwashing and the harm caused by corporate activities, the book offers guidelines and principles which citizens and communities everywhere can use to hold TNCs accountable and to regain control of their lives and environment.


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In recent years, transnational corporations (TNCs) have been greenwashing their dismal environmental performance by posing as friends of the environment. This new book provides an overview of TNCs in the global economy and of their impacts on the global environment. It gives a general introduction to greenwashing and Provides profiles of the environmental claims of 20 global corporations involved in the chemical, energy, logging, and fishing industries. TNCs profiled in this book include DuPont, Royal Dutch/Shell, Mitsubishi, Ciba, Asea Brown Boveri, Westinghouse, Norsk Hydro, and Solvay.

Drawing on a wealth of sources, and with numerous illustrations, this book contrasts corporate greenwashing with the many damaging effects of TNCs' actual behavior, and shows how TNCs remain the primary creators and peddlers of dirty, unsustainable technologies. Additionally, to help citizens move from recognizing to challenging greenwashing and the harm caused by corporate activities, the book offers guidelines and principles which communities everywhere can use to hold TNCs accountable and to regain control of their lives and environment.


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