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Making and Breaking the Grid: A Graphic Design Layout Workshop by Timothy Samara  (24)  $16.50

Geometry of Design: Studies in Proportion and Composition by Kimberly Elam  (21)  $13.57

The Elements of Typographic Style by Robert Bringhurst  (79)  $19.77

Typographic Systems of Design by Kimberly Elam  (2)  $13.57

Universal Principles of Design by William Lidwell  (47)  $26.40

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Product Description
Although grid systems are the foundation for almost all typographic design, they are often associated with rigid, formulaic solutions. However, the belief that all great design is nonetheless based on grid systems (even if only subverted ones) suggests that few designers truly understand the complexities and potential riches of grid composition.
In her best-selling Geometry of Design, Elam shows how proportion, symmetry, and other geometrical systems underlie many of the visual relationships that make for good design. Now, Elam brings the same keen eye and clear explanations to bear on the most prevalent, and maybe least understood, system of visual organization: the grid.
Filled with extensive research and more than 100 informative examples from the Bauhaus to Nike ads, Grid Systems provides a rich, easy-to-understand overview and demonstrates a step-by-step approach to typographic composition. It suggests design strategies that transcend simple function and reductionist recipes to allow grids to become a means of truly dynamic communication. Any designer, educator, or student will benefit greatly from this elegant slim book, chock-a-block full of colorful examples, helpful vellum overlays, and Elam's insightful analysis.

About the Author
Kimberly Elam is chairperson of the Graphic and Interactive Communication Department at the Ringling School of Art and Design in Sarasota, Florida.

First Sentence:
A three-column by three-row structure is the format for exploring texture and composition. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
nonobjective elements, longest rectangle, medium rectangles, circle placement, rectangle elements, federal researchers, perimeter edge, axial alignment, contrasting directions, disease destroys, natural immune system, long rectangle, interior position, compositional aspects, edge tension Key Phrases - Capitalized Phrases (CAPs): (learn more)
Architectonic Graphic Design, Free Lecture Series, Graphic Design Department, Acquired Immunodeficiency Syndrome, Type Replacement, Cuban Revolution, Fidel Castro, Sierra Maestra Mountains, Case Study, Virus April New!
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover | Surprise Me!