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Growth or Bust: Proven Turnaround Strategies to Grow Your Business Paperback – July 15, 2011
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About the Author
More About the Author
Since 1990 Mark has run Echelon Management International a growth and turnaround consultancy. Echelon works with both leaders of successfully growing companies who want to raise the bar as well as with companies in turnaround.
Mark has worked with and interviewed many Fortune 500 CEO's and top turn around CEOs. He has also interviewed hundreds of number one sales performers and thousands of his client's top customers. The findings from these interviews and his consulting work have contributed greatly to the Echelon growth strategy process and Mark's wealth of material.
His client companies have included P&G, IBM, Monsanto, Apple, Syngenta, Bayer, John Deere as well as smaller closely held organizations, many multi-generation family owned companies, government agencies and even non-profits. He has been an adjunct COO and has sat on many company boards.
Mark immediately qualified for the Professional Speaker designation in 1994 when he joined the National Speakers Association and is a Certified Strategy & Planning facilitator and Certified Professional Consultant to Management. Mark has been an Adjunct Professor at the University of Cincinnati and Ohio University where he has worked with the MBA students, entrepreneurs and the faculty. Since 1990 Mark has been speaking to professional associations around the world on how leaders can accelerate growth.
Mark can be reached at 513.621.8000 or Mark@em1990.com
Top Customer Reviews
There are cookbooks -- just like there are business books -- where you slavishly (and mindlessly) follow a recipe to achieve an outcome, but you learn little through that process, you have little notion of why the ingredients were there and what role they played in the flavor, texture or color of the final product. There are other business and recipe books that delve into the science of the field, array all the tools and techniques and leave you standing there going "Okay, but now how do I put all that together and actually do it?" Finally, there are business and recipe books that regale you with captivating case studies, history and even nice pictures, but have little depth.
This book is a consummate cookbook -- it blends concept with structure, ideas with process, activity with outcomes. It is not a quick read, not should it be; there is just too much here to digest in one sitting. What it does is break down and demystify these elusive grails called innovation and change and places them in the right context -- turnaround. He makes a solid case for how the energy, focus and resolve that are inherent in a turnaround effort are exactly the same qualities that underpin exceptional growth of any business, not matter its current condition.
This book will appeal to an action-oriented leader, but it should be read very deeply in the organization. Its call for a "turnaround" culture starts at the top but needs to have its own fuel and ignition throughout the organization. I think this book could be a critical touchtone or reference point throughout a company to focus its turnaround efforts and really unleash potential.
Most Recent Customer Reviews
My husband is a VP of sales and marketing of an engineering firm and this is his review. "I read chapters 1, 2 and 3 Friday night. Read morePublished 4 months ago by A. Hoffman
Kudos to Mark Faust for Growth or Bust! He delivers a powerful and practical guide to business leaders interested in growing their company. Not abstract theories or fluff... Read morePublished on July 8, 2013 by Dan Barr
This book is a tremendous field guide for action on all fronts for turnaround or accelerated growth. It is a fast paced read with ideas presented quickly and concisely. Read morePublished on June 17, 2012 by Buckeye Bob
As a thirty year operations exec and COO, I must say this is one practical book. No bull, all brass tacks. Read morePublished on May 31, 2012 by Bill Anderson