Customer Reviews

Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits

5 star:		(14)
4 star:		(5)
3 star:		(2)
2 star:		(2)
1 star:		(1)

 

 

I bought this book thinking I was going to a list of tactics that were going to be innovated and creative to help me promote one of my websites. This book was really vague and didn't offer any tactics. Most of the things listed were things that you already know like "get involved in the community", "attend trade shows" or others so out of reach like "Make appearances on Talk Shows". The book also needs some revising, they a section on taking advantages of free directories like Yahoo and Yahoo's directory hasn't been free for a long time (is only free if you are a non profit).

This book is not for a website owner who is trying to promote a product. Save your money and read message boards. I have gotten more ideas that way than from this book.

This book was great!

I'm a small business and of course anything for FREE is a great thing when trying to promote your business, and while there where a number of ideas listed that I'd already thought of, they usually had an extra twist or idea added to them that I hadn't thought of. Plus many more suggestions I wouldn't have dreamed of.

A great easy to read, addictive book, perfect for the enterprising small business person! It has suggestions along the way which assist in taking action; a valuable feature in small business books.

I can't wait to start on my next Guerrilla book! I want them all!

Most stuff is not that free like participating in organizations and societies, one that free takes so much of your time that you better off working at minimum wage and hire a professional to do your PR. Invest your money on other Guerilla books (like Guerilla marketing) as you will never need this one.
Bottom line: I bought it thinking to find marketing bargain, but it not what it sounds like based on name and description.

Guerrilla Marketing for FREE shows why a handful of marketing authors enjoy a disportionate lead over all the others. For over twenty-five years, Jay Conrad Levinson's Guerrilla Marketing books have debunked "high-cost creativity" and described how profit-generating marketing doesn't have to cost an arm and a leg. Time after time, Jay's books have broken sales records, and he's help his readers break their own profit records.

Guerrilla Marketing for FREE is Jay at his best, encouraging, motivating and concisely synthesizing porofit-generating concepts into easy, actionable steps that any business owner can immediately put to work increasing their profits.

Like Jay's earlier books, Guerrilla Marketing for FREE replaces theory with specific steps and techniques which create maximum results from minimum effort.

Nobody else could write this book as well as Jay, but anyone with a business or a cause to promote can effectively profit from this book.

This is more good stuff by Jay. He's expounding on his 100 GM Weapons, a list of which is available at his website and in some of his other materials. Some of it is just a re-hash of the other GM books, but some is new and can be put into practice immediately and for no $$$ at all. A good refresher if you're in a slump.

A whole book of free stuff to do to promote your business, and it's all "guerrilla-marketing" based. Read and implement these actions and see for yourself--they work far better than spending money on useless ads, which is what many small businesses do.

Well, I am a big guerilla marketing fan, but this book just doesn't seem to go along with what the title promises. It is more about attitude and common sense things that you have probably already done (like come up with a title for your business). It isn't that its not good, it just isn't what I expected. I wanted bunches of free advertising scenarios, but this isnt it. Save your money and buy it at a yard sale or used.

It's worth reading to remind us of things we may already know.

With this book you can get your message out there for free. This book will tell you how to do it. I have never paid for advertising, you don't have to if you follow the steps for free marketing. It takes time and patience but it absolutely works, buy this book and you are on your way.

This book is a quick read. Jay Conrad covers a lot of ideas, though not many are actually "guerilla" tactics. They are, however, useful if you don't take advantage of every opportunity available to market yourself or your company. Overall Message: Keep "marketing" at the top of your mind -at all times. Ex. Having a dirty car = Poor image = Negative self-maketing. You can totally skim through this book and pick up on most of it, if not everything.