Guerrilla Travel Tactics: Hundreds of Simple Strategies Guaranteed to Save Road Warriors Time and Money [Paperback]

Jay Conrad Levinson (Author), Theo Brandt-Sarif (Author)

Book Description

Publication Date: June 25, 2004

Entrepreneurs and professionals often get neglected by travel suppliers when it comes to favorable pricing. "Guerilla Travel Tactics" presents independent business travelers with a clear and logical, step-by-step plan for saving time and money when traveling at their own expense. Using an upbeat, can-do approach, "Guerilla Travel Tactics" provides readers with the optimism and the confidence they need to conquer the soaring costs of business travel.

Editorial Reviews

Review

Jack Covert, syndicated columnist: "If you travel either for business or for pleasure, I have the perfect book for you. This book has given me countless ideas for making my next trip easier and less expensive."

Review

"""This book doesn’t merely save or make you money, it turns you into a travel genius.""

-- Jay Abraham, Business Growth Expert

""An indispensable resource for travelers of any kind, especially the money-saving kind. I don't have to just book the latest low-cost airline anymore. With its ten chapters devoted exclusively to saving money when flying, Guerrilla Travel Tactics shows me how to choose whichever airline I want and still get low fares.""— Randy Petersen, Editor and Publisher, InsideFlyer Magazine."

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Product Details

• Paperback: 272 pages
• Publisher: AMACOM (June 25, 2004)
• Language: English
• ISBN-10: 0814471706
• ISBN-13: 978-0814471708
• Product Dimensions: 8.8 x 6 x 0.9 inches
• Shipping Weight: 15.2 ounces
• Average Customer Review: 4.6 out of 5 stars  See all reviews (14 customer reviews)
• Amazon Best Sellers Rank: #830,780 in Books (See Top 100 in Books)
  • #58 in Books > Travel > Reference & Tips > Business Travel

More About the Author

Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing", plus 27 other business books. His guerrilla concepts have influenced marketing so much that today his books appear in 41 languages and are required reading in many MBA programs worldwide.

Jay taught guerrilla marketing for ten years at the extension division of the University of California in Berkeley. And he was a practitioner of it in the United States -- as Senior Vice-President at J. Walter Thompson, and in Europe, as Creative Director and Board Member at Leo Burnett Advertising.

He has written a monthly column for Entrepreneur Magazine, articles for Inc. Magazine, and writes online columns published monthly on the Microsoft Website -- in addition to occasional columns in the San Francisco Examiner. He also writes online columns regularly for Onvia.com, FreeAgent.com and MarketMakers.com, and InfoUsa.com in addition to occasional columns for Guru.com.

Jay is the Chairman of Guerrilla Marketing International, a marketing partner of Adobe and Apple. He has served on the Microsoft Small Business Council and the 3Com Small Business Advisory Board. His Guerrilla Marketing is series of books, audiotapes, videotapes, an award-winning CD-ROM, a newsletter, a consulting organization, an Internet website, and a way for you to spend less, get more, and achieve substantial profits.

Customer Reviews

Most Helpful Customer Reviews

11 of 11 people found the following review helpful:

5.0 out of 5 stars Jam-packed with useful tips, July 14, 2004

By A Customer

This review is from: Guerrilla Travel Tactics: Hundreds of Simple Strategies Guaranteed to Save Road Warriors Time and Money (Paperback)

Start thumbing through this incredible book and the simple, practical, money-saving ideas just fly off the page. Lower airline fares ... easy upgrades ... the best hotel deals ... car rentals at a fraction of the usual cost ... how to use the Internet as your personal, economical travel agent. This is usable everyday advice you can apply immediately, not off-the-wall stuff you can never use in the real world. I read through it, cover to cover, and highlighted information of particular interest, while I was traveling to Houston on a flight for which I had overpaid to stay in a hotel where I could have almost halved my bill and gotten a better room, with better service, better meals -- well, you get the idea. I missed out on that trip, but I'll never miss out again. Guerrilla Travel Tactics now has a permanent spot in my travel bag.

10 of 11 people found the following review helpful:

5.0 out of 5 stars Easy to follow, immediately beneficial advice!, June 22, 2004

By 

Happy Customer "Jan" (Los Angeles, CA USA) - See all my reviews

Amazon Verified Purchase

This review is from: Guerrilla Travel Tactics: Hundreds of Simple Strategies Guaranteed to Save Road Warriors Time and Money (Paperback)

I just finished reading my copy of "Guerrilla Travel Tactics" and can't stop quoting it to my business colleagues and friends. This week, on a flight from LA to SJC, a seatmate complained of having so many frequent flyer miles and never being able to use them. I quickly opened the book to p. 148 and showed her the tips on using mileage programs. My new friend read about the low risk for booking 330 days in advance with mileage awards, even if you're not sure of your plans. She seemed really excited to have a plan on using her points and was really reluctant to give me my book back!!

The book will help you gain more affordable travel experiences, and show you how to get a luxury level of travel for the lowest possible price! I'd certainly rather stay at the Ritz Carlton than at a Hilton if the price were the same.

Additional ideas include which seats on a plane are most likely to have an empty seat next to them, and when having a coach seat trumps an available business class seat. Or when having access to an airport lounge makes sense and when you could have spent those dollars in a better way.

Each chapter is organized with an initial real-life story, clear objectives and examples, travel tips and alerts and summed up at the end with the top advice on that particular topic. This helps to scan the material for review or when you are focusing on a single area of travel; such as airfare pricing, best seats, hotel pricing, timing your travel for lowest prices, etc.

I now have so many ideas for maximizing the speed of acquiring airline frequent flyer miles and determining which mileage deals are worth it and which are a waste of my time. Dr. Brandt-Sarif's tips will become part of my standard vacation planning repertoire!! I wish I'd known all this stuff years ago.

6 of 6 people found the following review helpful:

5.0 out of 5 stars Will quickly pay for itself many times over, June 18, 2004

By 

Roger C. Parker (Dover, NH) - See all my reviews

This review is from: Guerrilla Travel Tactics: Hundreds of Simple Strategies Guaranteed to Save Road Warriors Time and Money (Paperback)

Guerrilla Travel Tactics is one of the strongest Guerrilla book, filled with detailed, actionable tips. Jay and Theo demystify researching the web and show you how to, quite literally, travel the world for free by making slight changes in your buying habits. As Jay and Theo state, "there's more to frequent flyer models than upgrades!"

You'll learn how to get the inside dope on hotel accommodations, why it's not the end of the world when you're bumped, and a startlingly simple way you and your companion can double the chances of an empty middle seat.

You'll also learn the best time to order your tickets and when to check bzck if your first choice wasn't available. You'll also know how to voice a complaint in a way that just about guarantees a favorable response.