A Guide to Graphic Print Production [Hardcover]

Kaj Johansson (Author), Peter Lundberg (Author), Robert Ryberg (Author)

Book Description

ISBN-10: 0471761389 | ISBN-13: 978-0471761389 | Publication Date: January 16, 2007 | Edition: 2

Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Second Edition is the complete guide to the entire process of print production, from early stages of conception and planning, to the technical stages of manufacturing and off press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, chromatics, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, and legal issues.
Environmental issues are also covered.

This new edition includes more than 400 new illustrations and has been expanded by over 100 pages. A practical reference to keep at your fingertips, this new edition includes:
* A complete overview of the entire graphic print production workflow
* Illustrated descriptions of techniques and applications
* Checklists and step-by-step descriptions
* Advice, tips. Guidelines and recommendations for every stage of design
* A glossary with more than 1,500 graphic terms

A Guide to Graphic Print Production, Second Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.

Editorial Reviews

From the Back Cover

Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Second Edition is the complete guide to the entire process of print production, from early stages of conception and planning, to the technical stages of manufacturing and off press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, chromatics, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, and legal issues.
Environmental issues are also covered.

This new edition includes more than 400 new illustrations and has been expanded by over 100 pages. A practical reference to keep at your fingertips, this new edition includes:

• A complete overview of the entire graphic print production workflow
• Illustrated descriptions of techniques and applications
• Checklists and step-by-step descriptions
• Advice, tips. Guidelines and recommendations for every stage of design
• A glossary with more than 1,500 graphic terms

A Guide to Graphic Print Production, Second Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.

About the Author

Kaj Johansson, Peter Lundberg and Robert Ryberg met when they were studying for a masters degree in Graphic Arts technology at the Royal Institute of Technology in Stockholm. All three have more than ten years of management experience from printing, prepress and production companies, as well as in Web design and design studios. Today they run Kapero AB, a consulting company that combines expertise from advertising agencies and the graphic arts industry. Kapero provides process consulting and helps companies to save money in the production of marketing communication.

Product Details

• Hardcover: 456 pages
• Publisher: Wiley; 2 edition (January 16, 2007)
• Language: English
• ISBN-10: 0471761389
• ISBN-13: 978-0471761389
• Product Dimensions: 9.8 x 8.5 x 1.4 inches
• Shipping Weight: 3.8 pounds (View shipping rates and policies)
• Average Customer Review: 2.9 out of 5 stars  See all reviews (10 customer reviews)
• Amazon Best Sellers Rank: #59,034 in Books (See Top 100 in Books)
  • #25 in Books > Computers & Technology > Graphic Design > Printing

Customer Reviews

Most Helpful Customer Reviews

8 of 8 people found the following review helpful:

4.0 out of 5 stars Instructor's Review - A Print Production Tech Manual, June 3, 2007

By 

apurplevan_design (colorado) - See all my reviews

This review is from: A Guide to Graphic Print Production (Hardcover)

I teach first & second year multimedia and design at a community college. Following are my thoughts on this book.

Pros:
Summaries- The sidebar summaries and callouts are truly excellent. Often, there are accompanying illustrations that are "worth a thousand words".

Depth of information- Overall, there is a *lot* of information here. No punches are pulled when it's presented, either. As far as I can tell, the information is accurate.

Images- The illustrations and photos used are of excellent quality. There are images of magnified printed pages from different printing process that are crystal clear.

Cons:
Typos- There is at least one typo per page, often combined with a grammatical error as well. 99% of the time you can figure out what it means with little to no trouble.

European Conventions used inconsistently- Most of the time, the authors used North American conventions...except when they don't. It's a great idea to give info on both North American *and* European conventions (A4 vs. 8.5" x 11" paper, pixels per inch vs. centimeters per inch), but the authors do not always clearly delineate which convention is used.


Overall, this book reads like a detailed technical manual. It is *not* a design manual with splashy sidebars about finding inspiration. It is *not* for the novice designer. The publisher needs to get it proofed a time or three. Despite its shortcomings, I use it in the course of building lectures for my class constantly. The only other book I've seen get this in-depth is the Int'l Paper Pocket Pal.

This review is for the second edition of the book.

11 of 14 people found the following review helpful:

1.0 out of 5 stars Jam packed with typo's and grammatical errors, January 19, 2007

By 

Ms. J. Hawkyard "jezhawk" (england) - See all my reviews
(REAL NAME)   

This review is from: A Guide to Graphic Print Production (Hardcover)

Yes ok , this book may be full of useful information for graphic designers or students of graphic design but the thing that really miffed me is that I spent $80 on this book and come to read it and find that virtually every page has AT LEAST one typo or obvious gramatical error in it. As a student of graphic design (who really cant afford an $80 book) this really bugs me that so much emphasis is put on spell checking your work over and over to make sure there are no mistakes and then you buy a book all about graphic design and it's jam packed with typo's! How unproffessional is that?! And that is why I only give it one star. If you can get past the typo's and the gramatical errors that make the difficult subject matter even more difficult to digest then go ahead and get the book cos it will be worth it - but if so little effort was put into spell checking the book - it makes me wonder about the accuracy and the validity of the information contained.

1 of 1 people found the following review helpful:

1.0 out of 5 stars Trade-offs, February 9, 2011

By 

Ryan C. Terry (Ohio) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: A Guide to Graphic Print Production (Hardcover)

There is good information in this book, but to find it you must dig through a heap of grammatical errors and typos. I wish I had known this beforehand, because I would not have settled for this massive mistake of a text book. Not to mention, this is the Second Edition. I would hate to see all the mistakes in the First. If we, as college students and/or designers, are going to spend time reading through this book, someone over at Wiley Publishing should have taken the time to do so - and make corrections. To find the information I need, I am not going to weed through broken sentences. I would suggest that you make every attempt to avoid this book.