For undergraduate and MBA course in Management Communication, Writing, or Oral Presentations courses, and Executive Seminars or Workshops. Guide to Managerial Communication is a clear, concise and practical reference to effective written and oral communication in a managerial, business, government, or professional context.
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Book Description
Editorial Reviews
From the Back Cover
Clear, concise and practical guide to managerial communication for today's professional.
“Short, professional, and readable…indispensable for successful communication in today’s business environment.” Journal of Business and Technical Communication
Listed as one of the five business “books you shouldn’t miss.” Wall Street Journal
This newly revised seventh edition is more practical and useful for today's professional than ever before. We have expanded the coverage in the following areas:
* Techniques for audience persuasion
* Electronic channels for communication & email guidelines
* Strategies for cross-cultural communication
* Writing in teams
* "High skim value" for writing
* Jargon and style
* Designing and using PowerPoint
* Relaxation techniques for public speakers
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Most Helpful Customer Reviews
8 of 9 people found the following review helpful:
5.0 out of 5 stars
Essential Reading,
This review is from: Guide to Managerial Communication (Guide to Business Communication Series) (7th Edition) (Guide to Series in Business Communication) (Paperback)
I used a previous edition of Ms. Munter's book as a text in a graduate course in management communications. The latest edition adds some new subjects and is still one of the best books on the subject. If you could only have one book on this subject this would be a good choice. Even though this book covers a broad base of communication skills (strategy, written, verbal and non-verbal, typography, graphical and prepresentation skills), each subject is covered in considerable depth. This book should be on the office shelf of every manager who needs to communicate effectively.
2 of 2 people found the following review helpful:
4.0 out of 5 stars
basic and simple,
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This review is from: Guide to Managerial Communication (Guide to Business Communication Series) (7th Edition) (Guide to Series in Business Communication) (Paperback)
This book is easy to read and understand. You don't have to run to the dictionary every five words. I recommend it to any interested in communications. The concepts work in all situations, not just business. It was a great help.
1 of 1 people found the following review helpful:
1.0 out of 5 stars
Not worth the money.,
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This review is from: Guide to Managerial Communication (Guide to Business Communication Series) (7th Edition) (Guide to Series in Business Communication) (Paperback)
This $50 book resembles a pamphlet more than a book. It is a small, softcover book -with very flimsy covers. The price tag is a huge ripoff. Be warned, you will be disappointed with this purchase.
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