Customer Reviews

Guide to State Legislative Lobbying, Revised Edition

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A seasoned pol once said that "Getting the vote is 10 percent access and 90 percent heat."

Frankly, what Bob Guyer's guidebook doesn't teach is what it can't teach - building personal connections with legislators to gain access. For everything else, Bob has written a complete and carefully thoughtout guide to preparing and successfully steering legislation. In other words, bringing the "heat."

He doesn't offer all the answers, since the nuances of each bill and state legislature prohibit a cookie-cutter approach. Instead, Guyer asks, and gets you to ask, the right questions to guide your bill writing, lobbying team organization and strategic plan.

His many years of experience are condensed into a book that reveals the secrets of the temple.

The Guide to State Legislative Lobbying is a MUST HAVE handbook on the world of lobbying. No other guide exist today that has so much in depth information on the correct form of lobbying state and local government. Your chances of success will greatly increase if you read this book before you lobby a legislative body. If your organization or cause does one thing in it's lobbying plan - READING THIS BOOK SHOULD BE ITEM #1! Bob Guyer is a master lobbyist and great instructor. His experiance is very valuable. Information is the lobbyist best friend - get it, you will be glad you did.

The Guide shows that speaking to lawmakers is about 10 percent of what it takes to win their votes. It reveals, and shows readers how to do, the other 90 percent of activities that are 'behind the scenes' but make all the difference between winning in the legislature and just talking to lawmakers.

"I am currently a freshman at the University of South Florida St. Petersburg. I read Robert Guyer's book: A Guide To State Legislative Lobbying to fulfill some of my questions on lobbying. My aunt and uncle are environmental lobbyists in D.C. so I am somewhat familiar with the issues and what lobbying is all about. Robert Guyer could not have done a better job capturing what lobbying means and what it takes to be a lobbyist. This book is filled with historical references as well as modern day examples. This was a sound investment and I am thrilled to have read it. I would recommend this book to two types of people: anyone who is curious about what a lobbyist is or does and anyone who is a lobbyist and wants to learn more!" -- T.J. Ewin, student at USF, founder and former president of Creighton Prep Teenage Republicans, member of Project Extra Mile

Robert Guyer hit the nail on the head with this book. "The Guide to State Legislative Lobbying" is a wonderfully insightful examination of the lobbying process. The book goes well beyond the academic exercise of understanding the process of lobbying but provides actual useful tools in how to navigate the legislative machine and get results! The book is a must read for all who are involved in the lobbying process both for seasoned professionals and novices alike. The book provides strategies on how to ensure that you are engaged in creating effective change through lobbying for your constituents.

Consider this Legislative Lobbying 101. Robert Guyer's Guide to State Legislative Lobbying is as practical and informative a guide to the fundamentals of successful legislative lobbying as you are likely to find. And it's packed into cogent, readable chapters. The straightforward, accessible narrative carefully describes the major legislative procedures, political tactics and strategic choices confronting any modern lobbyist or advocacy group attempting to achieve visibility and influence in state legislative policymaking. The candid discussion constitutes a practical education in the legislative process especially useful to policy advocates new to legislative decisionmaking, but there's plenty of helpful information for anyone who wants to understand how policy is actually made in legislative chambers. In addition to thoughtful tactical advice, the book is especially valuable in leading the reader through the labyrinth of the formal legislative process which can easily intimidate and confound the uninitiated. The book is a keeper.

Robert Geyer's Guide to State Legislative Lobbying gives you a methodology you can use to approach any lobbying challenge.

He provides a pathway to follow, by forcing you to answer questions about your challenge up front, and allows you to assess your course of action throughout the lobbying process.

This guide is full of "how to" checklists and questions you must answer to ensure the success of your lobbying efforts. It is an excellent resource for you to ensure you have covered all of your bases.

I am more than a little surprised by the previous review and feel compelled to add my 2 cents. I have found Robert Guyer's book essential to my own lobbying efforts. Certain aspects of the lobby game may remain outside one's control (the money tossed around by opponents, the strength of a particular constituency), but this does not negate the importance of Guyer's book -- a richly informative guide that transforms the art of lobbying into more of a science, providing insight into the elements crucial to any successful lobbying venture. After reading it (and taking Guyer's course), I was much clearer on what I needed to do to hit a home run.

I ordered college textbooks for my son and this was one of them. GREAT price. Fast ship to his front door. Amazon is the best college bookstore.

I highly reccomend Bob Guyer's Guide to State Legislative Lobbying as well as his seminar. The information provided in Bob's book is highly informative and clearly presented. Bob discussion on the theory of lobbying and its importance to all organizations should be require reading for senior management and decision makers. The wealth of experience and the passion Bob displays in his seminars will leave a lasting positive impression. As a lobbyist for both Wyeth Pharmaceuticals and AstraZeneca Pharmaceuticals, the principles I learned from Bob were used in my day to day interaction with legislators, regulators, and executive branch officials.

Mark ReedGuide to State Legislative Lobbying, Third Edition