Revolutionary (patent-pending) NEO plate material provides complete damaged control technology. This Damage control technology works simultaneously in multiple dimensions. The NEO plate material creates more surface area contact with hair, to cradle and separate hair, leaving the hair shaft round to maintain natural volume.
NEO Plates control the transmission of heat to hair to reduce thermal damage. NEO plates are infused with Nano Tourmaline creating negative ions and far-infrared rays.
What is Damaged Control Technology?
Damage Control Technology is the next evolution in heated styling appliances building off the original Ceramic Fusion Technology and pushing it to the next level. DCT works on multiple levels to significantly reduce hair breakage and damage. DCT is the secret to NEO plates found exclusively on the HAI 1.0 NEO Styling Iron.
How Does it Work?
NEO plates have a unique textured surface which creates more contact with hair; so more hair moves against the heated surface rather than rubbing against other hairs which is a major cause of splitting and damage
NEO plates separate hairs and cup the hair shaft, leaving the hair shaft round with its natural volume - instead of flattened and compressed where bending and breakage can occur.
NEO plates transfer heat to hair in a controlled manner to reduce heat damage yet maintain style efficacy for all hair types
NEO plates with DCT create less friction than any other material for the smoothest glide with zero pulling or snagging of the hair.
NEO plates are infused with Nano Tourmaline to generate negative ions and far-infrared rays for added health benefits such as increased shine and reduced frizz/static.