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2 of 2 people found the following review helpful:
5.0 out of 5 stars HRD practitioners...market thyselves!, March 21, 1999
By A Customer
This review is from: HRD Survival Skills: Essential strategies to promote training and development within your organization (Improving Human Performance) (Hardcover)
In the spirit of the now-accepted fact that we all need to market ourselves, this volume provides HRD practitioners with the tools and insights to do just that-market themselves within their organizations. The central theme is connecting with your customer and the heart of the book is all about marketing. The author succeeds in delivering a highly useful if not essential publication that deserves a place on every HRD practitioner's desk. Reviewed by Gerry Stern, founder, hrconsultant.com and Stern & Associates.
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