HTML Artistry: More Than Code [Paperback]

Ardith Ibanez (Author), Ardith Ibaanez (Author), Natalie Zee (Author)

Book Description

Publication Date: May 1998

For courses in HTML and Web Design. HTML Artistry is an advanced, hands-on guide to the aesthetics of utilizing HTML tags in Web pages. Concise, practical advice helps readers make the best decisions about when and where to use which HTML elements to create better Web pages. This book will clearly illustrate all aspects of HTML design, from the simple table layout to full animation with Dynamic HTML. Advanced tips and tricks are sprinkled throughout for optimizing the look and speed of the page. All the examples are actual techniques that are used on today's top web sites. Readers will receive expert advice through examples and case studies on how to achieve sophisticated page layouts through the use of innovative typography, animations, and interactive effects that work on BOTH Netscape Navigator and Internet Explorer.

Editorial Reviews

Amazon.com Review

Most HTML books focus on either technical how-to guidance or design advice, but this outstanding full-color book does both, and quite well. Authors Ibanez and Zee first detail core HTML concepts, including such tasks as using tables and frames in layout; building a coherent navigational system with graphical and text links and headers and footers; working with type and applying type effects; understanding color and the Web palette; and customizing your Web site using JavaScript. Next you learn all about working with Dynamic HTML (DHTML), layers, cascading style sheets, interactivity, animations, and transitions. Appendices offer HTML, style sheet, and DHTML reference lists.

Each chapter includes case studies, sample HTML code, a summary, and a discussion of cross-platform and cross-browser compatibility issues. You also get profiles of outstanding designers and their work. Even though each chapter builds on the previous ones, any aspiring designer can glean lots of insight just by jumping to any topic in this well-written, well-designed book. - -Kathleen Caster

From Library Journal

Iba?ez and Zee offer a broad discussion of advanced graphic web design using HTML 4, cascading style sheets, and dynamic HTML. They begin with classic HTML design and then leap into dynamic HTML and Shockwave. Good instruction is accompanied by great case studies.
Copyright 1998 Reed Business Information, Inc.

Product Details

• Paperback: 286 pages
• Publisher: Hayden Books; 1st edition (May 1998)
• Language: English
• ISBN-10: 1568304544
• ISBN-13: 978-1568304540
• Product Dimensions: 9.9 x 8 x 0.6 inches
• Shipping Weight: 1.6 pounds
• Average Customer Review: 4.4 out of 5 stars  See all reviews (18 customer reviews)
• Amazon Best Sellers Rank: #3,487,843 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

11 of 11 people found the following review helpful:

5.0 out of 5 stars A Welcome Relief for Experienced Web Developers, January 15, 2000

By 

Christopher - See all my reviews

This review is from: HTML Artistry: More Than Code (Paperback)

Thank God this book is NOT for the person who trashed the text in the earlier review. There is a glut of books for the beginner--books that really make me laugh when the covers scream "start designing web pages in a weekend!". This book is for those of us that have a background in design, that are paid professionals who are searching for fresh ideas from colleagues, and not "design gurus" who promise web success.

For the beginners to web design: get a Dummies book, and then pick up a few books on Dreamweaver and Photoshop, and a few months later pick up this book. Your appreciation of the text will be far different than if this is your sole resource on coding HTML.

10 of 10 people found the following review helpful:

4.0 out of 5 stars This is one of those "web design inspiration" books, February 20, 2000

By 

Makiko Itoh "maki to all" (Earth) - See all my reviews
(REAL NAME)   

This review is from: HTML Artistry: More Than Code (Paperback)

This is not really a book for learning HTML or Javascript or any of the tools used to create the sites profiled, and it's not a reference book either. Rather, it's a book for getting inspiration on innovative ways of doing things. Other books in this category include "Click Here" by Raymond Pirouz, "Web Design Studio Secrets", and probably the original one of this type, "Killer Websites" and its second edition by David Siegel. All books of this type tend to be opinionated but perhaps this one is a bit less obvious than some others. However it's important to keep in mind that it's the authors that selected the sites to include. And of course everyone has a different opinion as to what constitutes good, innovative design. So the question is...what can you get from books like this that you can't get from surfing around and viewing the source code of sites you like? Well, this book does include lots of sample code and some useful appendices, and the instruction parts are quite clear. Most of all it leads you to sites you may not have been aware of that are pushing the design envelope on the web. Last but not least, it's quite well written. It's probably most useful to intermediate + web designers.

4 of 4 people found the following review helpful:

4.0 out of 5 stars an inspiring hands-on guide, January 17, 2000

By 

Jordan (Pennsylvania, United States) - See all my reviews

This review is from: HTML Artistry: More Than Code (Paperback)

This book is rich with graphics, case studies, and examples and showed me creative ideas on employing basic methods (tables, frames, layers) to create complicating layouts. A must for all levels of web designers. (Do note that the quality declines slightly in the 2nd portion of the book)