“Playful text and graphics and plenty of white space make this a good choice to pick up and grab inspiration at random.” (Publishers Weekly)
“Little mantras for the inspiration-starved.” (Communication Art)
About the Author
John Hegarty is one of the world’s most famous advertising creatives and Founding Creative Partner of Bartle Bogle Hegarty (BBH). He has received the D&AD President’s Award for outstanding achievement, the International Clio Award, and is a member of The One Club of the New York Creative Hall of Fame.