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High-Efficiency Selling: How Superior Salespeople Get That Way
 
 
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High-Efficiency Selling: How Superior Salespeople Get That Way [Paperback]

Stephan Schiffman (Author)
3.9 out of 5 stars  See all reviews (8 customer reviews)


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Book Description

April 8, 1997
A proven program to maximize your sales . . . with a money back guarantee!

In this indispensable new guide, sales consultant and trainer Steve Schiffman reveals the methodology of high-efficiency selling. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships. The bestselling author of Cold Calling Techniques stakes out new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing. Schiffman's breakthrough techniques help you reduce stress, develop a better long-term "fit" with customers, and—best of all—increase sales by focusing on:

  • Attitude—the single most important factor in holding on to customers.
  • Creating your personal prospecting plan—making the calls, drafting attention and identification statements, delivering the request.
  • Executing, refining, and developing the cold call.
  • The ten commandments of contacting target companies.
  • The tools, questions, and goals you need for an effective client interview.
  • Simple—and effective—closing techniques.

    "Stephan Schiffman is an internationally recognized sales trainer who speaks my language: practice, prospect, present, progress!" —J. Alexander Hill, VP, Sales and Distribution, Nomadic Display.

    "High-Efficiency Selling can make a believer, and a winner, out of almost anyone!" Ken and Darla Dolan, Hosts of the nationally syndicated radio program, "The Dolans".

    YOUR MONEY BACK GUARANTEE After completing the program and submitting the practice and tracking materials described in it, the author will refund the purchase price of the book if not completely satisfied (see details inside).



Editorial Reviews

From the Publisher

This book presents the three steps of high-efficiency selling: improving personal time management, gathering more information, and delaying the presentation and closing stage of the sale. It helps readers waste less time on unproductive leads by prospecting, interviewing and following up leads; reduce stress levels by organizing time and gain a better long-term "fit" with customers by spending more time with prospective customers.

From the Back Cover

"A proven program to maximize your sales . . . with a money back guarantee!

In this indispensable new guide, sales consultant and trainer Steve Schiffman reveals the methodology of high-efficiency selling. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships. The bestselling author of Cold Calling Techniques stakes out new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing. Schiffman's breakthrough techniques help you reduce stress, develop a better long-term "fit"with customers, and—best of all—increase sales by focusing on: Attitude—the single most important factor in holding on to customers. Creating your personal prospecting plan—making the calls, drafting attention and identification statements, delivering the request. Executing, refining, and developing the cold call. The ten commandments of contacting target companies. The tools, questions, and goals you need for an effective client interview. Simple—and effective—closing techniques.

"Stephan Schiffman is an internationally recognized sales trainer who speaks my language: practice, prospect, present, progress!"—J. Alexander Hill, VP, Sales and Distribution, Nomadic Display.

"High-Efficiency Selling can make a believer, and a winner, out of almost anyone!"Ken and Darla Dolan, Hosts of the nationally syndicated radio program, "The Dolans".

YOUR MONEY BACK GUARANTEE After completing the program and submitting the practice and tracking materials described in it, the author will refund the purchase price of the book if not completely satisfied (see details inside).


Product Details

  • Paperback: 269 pages
  • Publisher: Wiley; 1 edition (April 8, 1997)
  • Language: English
  • ISBN-10: 0471170348
  • ISBN-13: 978-0471170341
  • Product Dimensions: 8.8 x 5.8 x 0.8 inches
  • Shipping Weight: 13.6 ounces
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #3,122,176 in Books (See Top 100 in Books)

More About the Author

Stephan Schiffman has trained more than 500,000 salespeople at such firms as AT&T Information Systems, Chemical Bank, Manufacturer's Hanover Trust, Motorola, and U.S. Health Care. Schiffman is president of D.E.I Management Group and the author of such bestselling books as Cold Calling Techniques (That Really Work!) and Closing Techniques (That Really Work!).

 

Customer Reviews

8 Reviews
5 star:
 (5)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
1 star:
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Average Customer Review
3.9 out of 5 stars (8 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

10 of 11 people found the following review helpful:
5.0 out of 5 stars invaluable resource for new companies, June 30, 1999
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This review is from: High-Efficiency Selling: How Superior Salespeople Get That Way (Paperback)
I'm a partner in a new company and we don't have anybody with sales experience. This book has helped us tremendously. Before reading Schiffman, everything we were doing to try and get sales was wrong! Once we started following his rules we've wound up with more appointments than we can easily handle. In sum, it took us from complete ignorance to a good understand of a system that is easy to use and that respects both the buyer and the seller. I just wish that the idiots who cold-call me at home would read Schiffman!
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6 of 7 people found the following review helpful:
4.0 out of 5 stars Closing made easy, August 9, 1999
By A Customer
As a sales trainer, I have had teh opportunity to attend many seminars, read numerous books and listen to too many audio tapes that do not deal with the final objective of a sales call; that is the close.

I recently bought three audio tapes from two other popular authors that I thought would be better closing ideas. Was I wrong. Mr. Schiffman's tape was the best. With more tapes and ideas on closing I know we can take our sales team to the top. Thank you for your excellent material.

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4 of 5 people found the following review helpful:
5.0 out of 5 stars No magic, just solid techniques, February 22, 1998
By A Customer
Amazon Verified Purchase(What's this?)
This review is from: High-Efficiency Selling: How Superior Salespeople Get That Way (Paperback)
This book focuses on making you a better sales person. There are no bizzare techniques, just solid advice for improving your selling. We are making it required reading for all our salespeople. I hope our competitors don't find out about this book!
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Inside This Book (learn more)
Browse and search another edition of this book.
First Sentence:
Here's a promise: High-efficiency selling is essentially cooperative, asking-oriented selling that benefits both the salesperson and the potential customers he or she meets. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
preliminary written proposal, efficient salespeople, gold medal salesperson, efficient salesperson, prospecting script, prospecting phase, interviewing phase, cold calling script, ordinary salesperson, transitional question, prospecting work, efficient selling, interviewing stage, sales cycle, prospecting calls, preliminary proposal, presentation phase, interview phase, identification statement, prospect management, selling cycle, objection response, essential sales, closing techniques
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Prospect Board, The Target You're Trying, How's Monday, Management Group, The Phases of the Sales Cycle, Mike Smith
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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