Product Details

• Directors: A2ZCDS.com
• Format: Black & White, Collector's Edition, Color, DVD, Flash, Full length, Full Screen, Original recording remastered, Restored, Special Edition, NTSC
• Language: English
• Subtitles: English
• Region: All Regions
• Aspect Ratio: 1.33:1
• Number of discs: 2
• Rated: NR (Not Rated)
• Studio: Tapeworm Video
• DVD Release Date: February 24, 2005
• Run Time: 117 minutes
• Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
• ASIN: B00064LISI
• Amazon Best Sellers Rank: #204,407 in Movies & TV (See Top 100 in Movies & TV)

Editorial Reviews

From the Actor

See Some Of The Most Historic Advertising Footage Ever Released On DVD! Nobody likes to admit it - but we all love advertising! Yet in this modern age so much advertising effort is put into television and the Internet. Back before the days of high technology advertisers had to be much more creative when looking for ways to make their message stand out! The 2-DVD set History of Advertising - General: 1930-1950 shows you the myriad creative ways advertising agencies used to sell their products including: • Sky writing • Billboard advertisements • Short films • Electric signs This 2-DVD Set Shows You How Great Admen Sold Coffee, Batteries And Automobiles! The 1930s Was The Heart Of The Great Depression! Advertisers Had To Be Creative To Get People To Part With Their Hard Earned Dollars! Imagine being an advertising executive at the heart of the Great Depression – the worst economic cycle in American history! Most people did not have any spare cash. It was virtually impossible to get people to spend money! Yet, unless admen wanted to find themselves on the unemployment line they had to find a way! That’s why the 1930s is one of the most creative eras ever in the history of advertising! This 2-DVD set has some of the great production houses of the era such as Jam Handy and Jerry Fairbanks Productions, providing glimpses of the strategies employed during the birth of motion pictures and television. One of the finest and rarest collections of Advertising Films dating back as far as seven decades is a great visual delight. The extraordinary compilation of films ranges from movie theatre ads, TV commercials, sky writing and outdoor ads. These ads also document what was happening in America at the time, 50 to 70 years back. These black and white as well as color ad films give us a wonderfully lively journey through the history of advertising.

Product Description

This 2-DVD Set Shows You How Great Admen SoldCoffee, Batteries And Automobiles!The 1930s Was The Heart Of The Great Depression! Advertisers Had To Be Creative To Get People To Part With Their Hard Earned Dollars!Imagine being an advertising executive at the heart of the Great Depression – the worst economic cycle in American history! Most people did not have any spare cash. It was virtually impossible to get people to spend money! Yet, unless admen wanted to find themselves on the unemployment line they had to find a way!See The Advertising Masters At Work!

See all Editorial Reviews

Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars Interesting, May 1, 2006

By 

Deacon (America) - See all my reviews

This review is from: History of Advertising: General 1930-1950 (DVD)

First off, you should know that these are not television ads - unlike a lot of DVD advertising collections out there. These ads actually pre-date television.

I bought this set as part of a marketing class I'm taking and it gave me a lot of good ideas for how to sell things and get the public's attention.

You see skywriting and how billboards were designed and pre-video publicity stunts.

There isn't any commentary so you sort of have to piece together what is goign on on your own, but I didn't have any problems.

Of the bunch the skywriting clip is the best one.

3 of 3 people found the following review helpful:

5.0 out of 5 stars Good, Historic Value, May 3, 2006

By 

Bart (Montpellier, France) - See all my reviews

This review is from: History of Advertising: General 1930-1950 (DVD)

Sometimes it seems like advertisers will do just about anything to get people to buy their products. And, when you look at movies like this you realize that this is true.

The premise of these films is that during the depression it was really hard to get people to buy anything because they had no money at all. This was before television so there was no way to simply beam commercials into people's homes so they had to find some other way to get attention.

They certainly find a bunch of ways, everything from skywriting to crazy publicity stunts to "shock" print ads (that would seem very tame today.)

I liked the historic value of seeing just how desperate ad people can get in a bad economy.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Good Content in a convenient package, February 8, 2007

By 

M. Jirmanos "Amazon Junkie" (USA) - See all my reviews
(REAL NAME)   

This review is from: History of Advertising: General 1930-1950 (DVD)

I bought this product based on another review and I have to agree. The content is perfect for someone who is either an enthusiast or a student. I would highly recommend this and the General 1950-1970.