An overview that takes the reader through basic planning, setting up in the home, selecting a subject, designing, writing, typesetting, marketing and fulfilling the newsletter. There are special chapters on managing a newsletter business and on the latest desktop publishing techniques.
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Most Helpful Customer Reviews
15 of 15 people found the following review helpful:
4.0 out of 5 stars
Author's CREDENTIALS are complete for this great book.,
By John Wilson (Chattanooga, TN) - See all my reviews
This review is from: PBS Home-Based Newsletter Pub (Paperback)
This comprehensive book on the subject is packed with information learned the hard way from an experienced pro. Practical, sample newsletters and business principles specifically focused on the newsletter business was very informative. Answered all my question plus some I couldn't think of prior to reading.
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Inside This Book
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First Sentence:
Congratulations! You deserve special recognition. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
newsletter owner, golden contract, newsletter subject, newsletter business, newsletter topic, quality newsletter, other newsletters, newsletter content, newsletter publishing, sales letter, order card, direct mail promotions, successful newsletter, many newsletters, editorial calendar, viscosity control, direct mail package, newsletter issue, content formula, first newsletter Key Phrases - Capitalized Phrases (CAPs): (learn more)
Per Page, Printing Method, New England, United States, New York, New Jersey, Advertising Manager Subscription, Copyright Office, Offset Trim Size, Library of Congress, Popular Mechanics, The Bartender's Letter, Collective Work Other, New Hampshire, North Carolina New!
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Congratulations! You deserve special recognition. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
newsletter owner, golden contract, newsletter subject, newsletter business, newsletter topic, quality newsletter, other newsletters, newsletter content, newsletter publishing, sales letter, order card, direct mail promotions, successful newsletter, many newsletters, editorial calendar, viscosity control, direct mail package, newsletter issue, content formula, first newsletter Key Phrases - Capitalized Phrases (CAPs): (learn more)
Per Page, Printing Method, New England, United States, New York, New Jersey, Advertising Manager Subscription, Copyright Office, Offset Trim Size, Library of Congress, Popular Mechanics, The Bartender's Letter, Collective Work Other, New Hampshire, North Carolina New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 3
books:
2
books
cite this book:
- Home-Based Mail Order: A Success Guide for Entrepreneurs by William J. Bond in Back Matter
- Real Estate: Aspen Roadmap Law Course Outline (Aspen Roadmap Law Course Outlines) by Robin Paul Malloy on page 157
- Real Estate (Career competencies in marketing series) by Rodney E. Davis on page 60
- Living Aboard Your RV by Gordon Groene on page 129
- Testing the Waters: A Teen's Guide to Career Exploration by Alice N. Culbreath on page 53
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