Want to sell your home at a premium price-now? Never mind simply tidying up: an amazing 91% of real estate professionals say professional staging is the way to go. But sure enough, hiring a staging consultant will cost you. Thankfully, you can now get all the secrets and techniques the pros don't want you to know, from one of America's most successful staging experts. Home Staging That Works shows you how to turn any home into a showpiece that buyers will be fighting over. With specific recommendations on what to do, keep, chuck, fix, paint, replace, avoid, update, show, hide, highlight, and more, you'll learn how to: Focus on your potential buyers' tastes (not your own) * Create curb appeal * Drive Internet interest with photos that flatter your home * De-clutter and pre-pack at the same time * Clean and repair your home without spending a fortune * Keep your home sale-ready-without being afraid to live in it Complete with photographs of real-life before-and-after transformations, Home Staging That Works offers strategies for each room in your home, as well as conceptual approaches to bring the parts together beautifully. Your home is a magical place waiting for the right buyer to fall in love. Make the match happen with Home Staging That Works!
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Selling a home can be an emotion-laden process. Yet as real estate easily languishes for months in this down market, it’s time to readjust that attitude. Philadelphia real estate entrepreneur–designer Osborne solves the issue with a total transformation, or staging, a technique in existence since the 1970s. One warning, though: staging is a lot harder and more time-consuming than it looks. After all, it basically involves removing all traces of personality to transform a house into a visual story that a potential buyer can imagine living in. Her seven steps—target buyers, declutter, use color, create balance, focus, repair, and clean—are well explained and photographically illustrated; befores and afters dramatically depict the difference between a cluttered, unappealing bathroom with chipped tile and chokes galore and a clean-lined pedestal-sink-and-toilet-only room. In every chapter, each step is accompanied by very practical recommendations for the habits and preferences of four different ages of buyers (baby boomers and Generations Jones, Xs, and Ys). Tips include wonder cleaning aids like Goo Gone and magic erasers; fifteen plants for varying sun conditions; right boxes for the right purposes—and materials. Pragmatic advice that any and every home seller needs to memorize and follow. --Barbara Jacobs
Book Description
Want to sell your home at a premium price—now? Never mind simply tidying up: an amazing 91% of real estate professionals say professional staging is the way to go. But sure enough, hiring a staging consultant will cost you. Thankfully, you can now get all the secrets and techniques the pros don’t want you to know, from one of America’s most successful staging experts.
Home Staging That Works shows you how to turn any home into a showpiece that buyers will be fighting over. With specific recommendations on what to do, keep, chuck, fix, paint, replace, avoid, update, show, hide, highlight, and more, you’ll learn how to:
Focus on your potential buyers’ tastes (not your own) • Create curb appeal • Drive Internet interest with photos that flatter your home • De-clutter and pre-pack at the same time • Clean and repair your home without spending a fortune • Keep your home sale-ready—without being afraid to live in it
Complete with photographs of real-life before-and-after transformations, Home Staging That Works offers strategies for each room in your home, as well as conceptual approaches to bring the parts together beautifully. Your home is a magical place waiting for the right buyer to fall in love. Make the match happen with Home Staging That Works!
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1 of 1 people found the following review helpful:
2.0 out of 5 stars
No new information,
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This review is from: Home Staging That Works: Sell Your Home in Less Time for More Money (Paperback)
I am a professional home stager who is constantly researching for new information. This is a good, basic and informative piece for someone relatively unacquainted with the process. No "wow" thoughts here for anyone who has watched much television or has experience in the business.
1 of 2 people found the following review helpful:
4.0 out of 5 stars
Target Market Selling,
This review is from: Home Staging That Works: Sell Your Home in Less Time for More Money (Paperback)
As an interior designer and stager, I always read the new books on staging and design. Home Staging that Works was well done and with an interesting twist--target market buyers by age and their likes. However, while I like the concept, I am not sure it is always possible to know what age group is planning on buying your home, so this could be a tricky approach.
That said, Starr Osborne has plenty of practical and good advice to share. She states that we must create the home that buyers want and that you should know who you are staging for. An example of the target marketing:baby Boomers. According to Osborne, Baby Boomers: *Want what the Jones' have *Want plenty of bedrooms separate bathroom for kids *Want a home office space * Want a dining room * Want big houses The purpose of staging, Osborne says, is to remove the seller's personality and to create a great first impression. She talks about the importance of cleaning and repairing. Also important is she tells us to talk great photographs of the house, because most people shop for homes on the Internet and that will either draw them in or turn them off. I do recommend Home Staging. I also recently readAs an interior designer and stager, I always read the new books on staging and design. Home Staging that Works was well done and with an interesting twist--target market buyers by age and their likes. However, while I like the concept, I am not sure it is always possible to know what age group is planning on buying your home, so this could be a tricky approach. That said, Starr Osborne has plenty of practical and good advice to share. She states that we must create the home that buyers want and that you should know who you are staging for. An example of the target marketing:baby Boomers. According to Osborne, Baby Boomers: *Want what the Jones' have *Want plenty of bedrooms separate bathroom for kids *Want a home office space * Want a dining room * Want big houses The purpose of staging, Osborne says, is to remove the seller's personality and to create a great first impression. She talks about the importance of cleaning and repairing. Also important is she tells us to talk great photographs of the house, because most people shop for homes on the Internet and that will either draw them in or turn them off. I do recommend Home Staging. I also recently read Sell Your Home Fast in a Buyer's Market: Secrets from an Expert Green Feng Shui Staging Designer and think that the two books together will help sell your home even faster, because Sell your Home also includes tips on adding green features, Feng Shui and more cutting edge approaches and think that the two books together will help sell your home even faster, because Sell your Home also includes tips on adding green features, Feng Shui and more cutting edge approaches
4 of 7 people found the following review helpful:
2.0 out of 5 stars
Not a wise premise,
This review is from: Home Staging That Works: Sell Your Home in Less Time for More Money (Paperback)
It seems silly to me to plan your staging around what age bracket you think, in advance, your home will appeal to or be sold to. While it is a novel approach, it is also a foolish or risky one unless the home resides in a senior citizen's complex where only seniors can buy in or some such place. Sellers would be much better off staging for the masses not for a sub-group within the masses. To suggest otherwise to consumers is not in their best interest. The first 4 reviews of this book were likely written by friends or relatives of the author.
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