How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It [Hardcover]

Mark Tewart (Author)

Book Description

Publication Date: October 20, 2008

Making the sale is tougher than. That's why sales professionals and business owners who want to be the best need more than just smooth talk to make it in the sales business. Selling is a job that requires an updated toolkit for real, lasting success. This practical guide teaches you all the specialized skills you need to be a sales superstar. You'll learn how to better understand prospects, master the skills to draw in new customers, and discover the secret to closing any deal.

Editorial Reviews

From the Inside Flap

You can become a sales superstar—and get rich doing it.

Most salespeople are frustrated from underachieving or failing in their sales career. Because traditional sales training is outdated, it contributes to that frustration. In How to Be a Sales Superstar, Mark Tewart defines a new course that you can use to join the elite ranks of sales superstars.

Tewart teaches you how to develop the skills to succeed in this challenging and rewarding profession. But this book isn't about how to be simply good or better at the art of sales. Instead, it reveals the myths of selling that keep the majority of salespeople broke, frustrated, and unhappy. It's about how to succeed wildly and become a sales superstar.

To be a sales superstar, Tewart reveals, you must master sales, people, life, and marketing skills—and he explains step by step how to implement these skills in all aspects of business. He shows how people skills are not just about relating to people, but being able to understand them in order to make relationships work. He underscores the importance of life skills and why you must learn exactly how to think, what to do, when to do it, and why you are doing it. He reveals marketing skills that use low- or no-cost techniques to get new customers and keep the ones you already have. And he provides sales skills that show you ways to eliminate eight out of ten objections before they even happen.

Selling is a job that requires an updated toolkit for real, lasting success. How to Be a Sales Superstar gives you all the specialized skills you need to sell more and sell better. Put these skills to work immediately and become a sales superstar.

From the Back Cover

Praise for How to be a Sales Superstar

"This book elevates the profession of sales to its rightfully esteemed level. It was inspiring and motivational, and I highly recommend it. It should be required reading for anyone already in sales or considering it as a career."
—Jim Connelly, author and keynote speaker, the Napoleon Hill Institute

"The best way to sum up the information in this book is 'It just works!' I was very skeptical at first. The whole process put me way out of my comfort zone. We gave Mark Tewart's sales and management techniques a try and wow! what a difference it has made. Our gross profits went up between 30 and 50 percent, depending on the department. The best part is that our sales also increased over 25 percent and continue to increase. This has been the best process we have ever implemented, and I have tried many. I would recommend this book, Mark Tewart, and Tewart Enterprises to everyone, except my competition. Bottom line, it just makes lots of money."
—Gary Minneman, General Manager, Sunshine Toyota, Battle Creek, Michigan

"Brilliantly written, completely engaging, and one of the most valuable books you will ever read (whether you're a salesperson or not). Mark delivers the essential guide for anyone who strives to be a superstar in their profession."
—Peggy McColl, New York Times bestselling author, Your Destiny Switch

See all Editorial Reviews

Product Details

• Hardcover: 256 pages
• Publisher: Wiley; 1 edition (October 20, 2008)
• Language: English
• ISBN-10: 0470300965
• ISBN-13: 978-0470300961
• Product Dimensions: 6.4 x 1 x 9.1 inches
• Shipping Weight: 15.2 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #698,905 in Books (See Top 100 in Books)

More About the Author

Mark Tewart is a professional speaker, consultant, entrepreneur and author. Mark's areas of expertise are sales, sales marketing, sales management and High Performance Living. Mark is the author of several books and is published in many magazines every month. Mark is a member of the National Speakers Association and Authors Guild.

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars The Must Have Sales Primer of the Year, December 18, 2008

By 

Joyce A. Anthony - See all my reviews

This review is from: How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It (Hardcover)

In his book, How to Be a Sales Superstar, Mark Tewart boldly states that everyone has within him or her the potential to stand out above the rest in sales. He goes on to state that the traditional sales training rules are partially what holds most people back from achieving-the other half of the equation being psychological mindset. Mr. Tewart then proceeds to go step-by-step into what a Sales Superstar needs to do in order to succeed. He covers the essential people, life, marketing and sales skills necessary-explaining the why behind the reasoning, as well as showing you exactly what needs to be done.

I approached this book as I do any book on sales--very skeptically. I learned years ago that the "salesman gene" was left out when I was created. Before I finished the first chapter, however, I knew How to Be a Sales Superstar was different than any other book on the subject I had read. By the time I finished the second chapter, my enthusiasm had grown considerably.

Mark Tewart first delves into the psychology behind the sales superstar mindset. He gives you exercises designed to bring out your ideas of exactly what you want to achieve and why, explaining that you need to know this before you can effectively convince others they need what you have to sell. He has you identify the roadblocks that have been holding you back and explains how you can rid yourself of these.

Next, Mr. Tewart takes you step-by-step through the sales process, from meeting and greeting a potential customer, through building a relationship and eventually through the sale and followup. He takes the time to break each step down into easy to remember steps that can be put into action now.

Upon finishing How To Be A Sales Superstar, I felt for the first time in my life that I could actually do this. Mark Tewart's book infused me with enthusiasm and confidence and convinced me that sales is not a dirty word or a skill for only a select few.

I highly recommend How To Be A Sales Superstar to everyone, no matter what your occupation. The skills in this book will work equally well whether you are selling a product, service or yourself. If you believe you already know how to sell, this book will show you how to do so at a much higher level. For those of you like me who feel you are missing the sales gene, you'll learn to activate that dormant gene and achieve success as a sales person.

On The Rainbow Scale of Excellence, I give How To Be A Sales Superstar a rating of seven colors--a perfect rainbow!

1 of 1 people found the following review helpful:

5.0 out of 5 stars A Must Have For Anyone in Business Who Wants to Succeed, December 14, 2008

By 

Nikki Leigh "Award Winning Author & Publicst" (Shenandoah Valley, VA) - See all my reviews

This review is from: How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It (Hardcover)

Every aspect of our daily lives are affected by sales, even though we may not think in those terms. When you buy any product or service, various sales people are involved in the background. Even your utilities are affected by the sales process. Sales people have gotten a bad "rep" for years, but that isn't necessary. We all know people in the sales industry that are superstars. The question is - how do you become a sales superstar? Mark Tewart is a definite expert who has the answer to this question and he is sharing his thoughts and tips in his new book "How to be a Sales Superstar".

In these tough economic times, its even more critical for people to make a living. A ho-hum sales person very likely will not survive in this economic climate. A sales superstar will not only survive, but he or she has the opportunity to thrive - even in tough times. That's what Mark Tewart can help you do in the pages of How To Be A Sales Superstar.

I have many favorite parts in this book, but I really appreciated the fact that Tewart shows you how to improve your overall life - life skills, people skills, promotional skills and yes, sales skills. He explains that improving your sales skills is a great start, but it is not enough to make you a superstar. You also need to work on improving your own life, your outlook on life, how you relate to and communicate with other people and much more.

I've always loved to read and it was interesting that Tewart mentions continuing to learn is motivating. The people who continue to work to learn and to improve themselves, do seem to be motivated to do and accomplish more. Have you found it easier to do more when you have more information to use? He includes a quote from Jim Rohn, it says - "If you motivate someone and you don't educate them, all you have is a motivated idiot."

He discusses the need to set goals and to have a clear vision. How hard is it to accomplish something when you have no goals to work toward and no vision of where you're headed and how to get there? He doesn't just say you need to set goals and have a vision, he shows you how to do both of these things which are critical to your success.

Another quote that seems especially useful in this difficult time - "When you go to work on yourself and get better, it's amazing how much better your customers get." How can you work on yourself to improve your skills and your outlook - to help you get better customers? These are two more quotes that I really liked. "Allow no limitations, no excuses, and no reason not to ask and receive. When you open the door to your positive belief system, you close the door to scarcity." This is a thought that I've shared with many people who worked with me over the years, "You don't get paid by the hour, you get paid for the value you bring to the hour." If we all adopted that attitude, would we be motivated to work harder and better?

Mark Tewart explains why over 90% of salespeople underachieve. Are you in the 90% or the 10%? If you're in the 90%, you need to read this book. The book includes a wide variety of marketing ideas. It also contains a list of questions to use and questions to avoid. I've always believed that we learn so much by learning from mistakes that others have made. Mark Tewart shares plenty of do's and don'ts. He gives you examples of how to meet and greet customers, how to work with them, how to talk with them, how to understand what they are actually trying to tell you and much more.

For anyone that wants to learn how to excel in sales and in their life, I highly recommend that you need to read this book. Tewart gives you invaluable tools on how to improve your quality of life, your personal relationships, your promotional skills and to move your sales skills to a superstar level.

5.0 out of 5 stars Great Book!, January 16, 2011

By 

amr88 - See all my reviews

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This review is from: How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It (Hardcover)

I think that anyone can apply what Mark Tewart is telling in this book in their own lives. It doesn't matter if you are a sales person, parent, grand parent, athlete, student, etc. It's a wonderful book.

If you are looking for a book with sales tactics this book isn't for you. This book is about mindset and the way you think about things. It's about being a superstar.