Customer Reviews

How to Become a Mystery Shopper: The Only Book You'll Ever Need

5 star:		(9)
4 star:		(0)
3 star:		(1)
2 star:		(0)
1 star:		(1)

 

 

A few years ago, I was a student in Elaine's class. We got handouts and lots of information. Elaine has had years of mystery shopping experience, which gives geat credibility to her information. She has worked with all of her references. I recently got an email from her that her book was available. I ordered it and a couple of other Mystery shop books. There was no comparison of her book to the others. Her book is large 8 X 10 size with easy read print. It has lots of sources for Mystery Shopping Companies, plus online survey companies, and local focus groups, so there are many ways to make money . She has charts and graphs and what to keep track of as you would for a business. She has samples of retail reports,retail shopper scenarios, and all sorts of insiders tips. This book is the bible of mystery shopping. It is the only one needed.

I've read How to Become a Mystery Shopper cover to cover and found it to be very informative and easy to follow. It's an amazing industry and Ms. Moran has helped me learn how to take advantage of free restaurant meals, carpet cleaning, movies, glasses, and even hotel stays. I've attended her college course, but still found the book to be full of useful information. I recommend it highly for anyone interested in mystery shopping or who wants to develop their mystery shopping skills.

I had heard of mystery shopping but had no clue as to how to go about becoming involved in the business. I'm a senior citizen and needed something to do and also make extra income having fun going to restaurants and B & B's in my travels. There have been numerous Pop Ups on the internet regarding mystery shopping but they want people to pay their company to be involved. Elaine's book gave me the 'start-up and smart-up' to get started. I hope you find this book as helpful as I have to read and get YOU started. Bev

I havent read all of the book yet, but it looks like it is going to be a comprehensive guide that will cover any questions you might have about being a Secret Shopper/Mystery Shopper. What to expect and what to Not expect out of the experience. It is also somewhat like a class in a book on how to be a good Secret Shopper. It is well written, honest and is easy to read. It is 'Up Front' about the amount of money you can expect to make; which is quite a bit less than I had thought it would pay. It also covers the amount of paper work and written reports you will have to do. It is not sugar coated or Romanticised and I like that. This is the first book I have read about being a Mystery Shopper but, as advertised, it looks like it will be the only book I will need.

This is a great book. It is easy to read, short, and full of information. I have used many of the companies and websites listed already.

What a great book! I've done a little bit of mystery shopping, but didn't know how to take it a step further. This book is full of great resources, ideas, samples, and even "exercises" to help me become a better shopper. At the end of the book there are 28 pages of web sites for mystery shopping companies, schedulers, etc. I think I'm going to be busy for a while!

This book is an excellent thorough book on Mystery Shopping. I would recommend this book to anyone who is interested in Mystery Shopping. This book is worth the money.

This book made my first shop so easy. It also made applying for secret shops a snap. There are so many questions on the applications of various companies. This book prepared me to complete the questionnaires with confidence. My first shop I was rated a 10 on a scale of 1-10 with 10 being the highest. The higher the rating, the more shops you are eligible for. A great book.

This book is a really great introduction and breakdown on the system of Mystery Shopping. It takes you from the couch to the shop and beyond, but in a language that is clear and concise and not overly "technical".

Plus, I like that the author and I have the same last name. ;-) Of course, that is more of a subjective assessment.

I purchased this book over the others because of the stellar reviews here. What a dissapointment ! The pages are filled with very large print, double or triple spaced just to make the book thicker . It is almost void of useful information for anyone over the age of 12. The book makes numerous invitations to the author's web site and her fee based training, and that explains the premise of this book. Give them a taste so they'll want more. Very superficial and full of cliches. Quote: "..a Mystery Shopping company may not wish to send a seventy year old woman to a sports bar or a twenty one year old to visit a senior housing development" (p.34) or this advice: "Suggested items to bring with you; Two pens and a small pad of paper" (p.77)
Thank goodness the public library had the other book I wanted "Mystery Shopping made simple" by I. Newhouse. I am a small business owner (for 15 years)and I would recommend this other book for any business endeavor, not just mystery shopping. I returned it to the library and I ordered this book with confidence . I will donate the Elaine Moran book to the public library and write-off a $20 donation .