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How Breakthroughs Happen: The Surprising Truth About How Companies Innovate
 
 
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How Breakthroughs Happen: The Surprising Truth About How Companies Innovate [Hardcover]

Andrew Hargadon (Author)
4.0 out of 5 stars  See all reviews (19 customer reviews)

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Book Description

1578519047 978-1578519040 June 5, 2003 1
This book presents lessons from the famous 'Invention Factories' past and present. Did you know that the incandescent lightbulb first emerged some thirty years before Thomas Edison famously 'turned night into day'? Or that Henry Ford's revolutionary assembly line came from an unlikely blend of observations from Singer sewing machines, meatpacking, and Campbell's Soup? In this fascinating study of innovation, engineer and social scientist Andrew Hargadon argues that our romantic notions about innovation as invention are actually undermining our ability to pursue breakthrough innovations.Based on ten years of study into the origins of historic inventions and modern innovations from the lightbulb to the transistor to the Reebok Pump athletic shoe, "How Breakthroughs Happen" takes us beyond the simple recognition that revolutionary innovations do not result from flashes of brilliance by lone inventors or organizations. In fact, innovation is really about creatively recombining ideas, people, and objects from past technologies in ways that spark new technological revolutions. This process of 'technology brokering' is so powerful, explains Hargadon, because it exploits the networked nature-the social side-of the innovation process.Moving between historical accounts of labs and factory floors where past technological revolutions originated and field studies of similar processes in today's organizations, Hargadon shows how technology brokers create an enduring capacity for breakthrough innovations. Technology brokers simultaneously bridge the gaps in existing networks that separate distant industries, firms, and divisions to see how established ideas can be applied in new ways and places, and build new networks to guide these creative recombinations to mass acceptance."How Breakthroughs Happen" identifies three distinct strategies for technology brokering that managers can implement in their organizations. Hargadon suggests that Edison and his counterparts were no smarter than the rest of us-they were simply better at moving through the networked world of their time. Intriguing, practical, and counterintuitive, "How Breakthroughs Happen" can help managers transform their own firms into modern-day invention factories.

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Editorial Reviews

From Publishers Weekly

A light bulb flashing over the head of a lone scientist is the universal symbol of invention, but Edison's electric light bulb, which was the product of a whole team of engineers working with ideas cribbed from other inventors, is the rule rather than the exception, argues this fascinating primer on business innovations. Every breakthrough-be it the steamship, the transistor or the rise of rock 'n' roll-is a collective effort that combines and tweaks already existing ideas and technology in novel ways. Drawing on systems theory, cognitive psychology and "microsociology," management professor Hargadon examines innovation as a phenomenon of networks connected by "technology brokers"-people or organizations that link isolated groups and industries to integrate previously unrelated viewpoints and technologies to resolve new problems. He applies this framework to business case studies ranging from Henry Ford's mass-production methods to the work of present-day industrial design firms. Companies can stimulate innovation, he suggests, by cultivating a diverse network of projects, clients and suppliers to "capture" new ideas and exploit the resulting innovations, as well as by constantly testing models and prototypes, encouraging informal collaboration among employees and fostering a culture that embraces open-mindedness, iconoclasm and the freedom to "fail your way to success." Hargadon's argument is a well-written and well-supported corrective to the "lone genius" myth of technological innovation. While not quite a blueprint for breakthroughs, his provocative viewpoint and intriguing case studies will give managers new techniques to ponder.
Copyright 2003 Reed Business Information, Inc.

Review

"Intriguing, practical, and counterintuitive..." -- Innovationwatch.com, September 2003

Product Details

  • Hardcover: 272 pages
  • Publisher: Harvard Business Review Press; 1 edition (June 5, 2003)
  • Language: English
  • ISBN-10: 1578519047
  • ISBN-13: 978-1578519040
  • Product Dimensions: 9.4 x 6.4 x 1 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #84,063 in Books (See Top 100 in Books)

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Customer Reviews

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16 of 18 people found the following review helpful:
5.0 out of 5 stars Excellent for managers and the MBA classroom, August 20, 2003
By 
Rodney Lacey (University of Florida) - See all my reviews
This review is from: How Breakthroughs Happen: The Surprising Truth About How Companies Innovate (Hardcover)
I have already been using Hargadon's research in MBA-level electives in innovation and technology management for its valuable insights to the managerial audience. Hargadon shows how innovation is intrinsically a social and cultural process (rather than the act of the isolated genius), and as a consequence, innovation is something that must be managed. The main advantage of Hargadon's work for a general managerial audience is it provides a theory of innovation that is adaptable to a wide-range of industries and technological settings, but at the same time eminently actionable with concrete recommendations and compelling, vivid examples that facilitate learning. Unlike most research on innovation that is narrowly focused on high-tech industries, Hargadon explores innovation as a general social process that is as important in areas as varied as mass manufacturing processes, specialty consumer products, and professional services. The book helps managers understand the importance of social structure and cultural context to the innovation process. In the process of explaining innovation, the book also introduces managers to complex theoretical issues around social structure and culture in a clear way that can be usefully applied by managers to arenas other than innovation. I will be assigning the book in my class this year as it compiles the previous research and adds new insights and cases in a handy and interesting package for the student.
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18 of 21 people found the following review helpful:
5.0 out of 5 stars The Lone Genius Myth Must Die!, January 22, 2004
This review is from: How Breakthroughs Happen: The Surprising Truth About How Companies Innovate (Hardcover)
The Summary:
This is book looks to answer the question, "Can Innovation really be routine?" This book not only answers that questions but actually gets into the details of "How". The title of the book is "How Breakthroughs Happen" and Hargadon definitely successfully explains the `How'. He doesn't proclaim that it is easy, but he does give a road map of how to achieve innovation through technology brokering, he even explains the different paths that apply to different types of companies. This book is ambitious since it is going to go in the face of popular belief that innovation is the sole province of geniuses. But it also isn't just another create an "innovative work space" through giving break/games rooms, adding free soda machines and providing all employees with Herman Miller chairs! This isn't a superficial answer to innovation; you can't just throw money at this and hope that innovation will just happen! But follow his rules and strategies you should be able to create an environment where recombinant ideas can flourish.

The central thesis of the book is that Innovation can be achieved through some best practices but first companies need to overcome the romantic preconception that innovation is the sole province of lone geniuses. Hargadon is a social scientist that has been researching innovation for the past decade. He explores the concept of technology brokering and creating Innovation factories a subject he first wrote about in a Harvard Business Review article - Building an Innovation Factory.

Hargadon's research explores in detail Edison's Menlo Park as an example of one of the first documented innovation brokerages. He also looks at modern day examples such as IDEO (a company he has worked at) and Design Continuum.

One of the most interesting topics that is discussed is the debunking of the `Lone Genius Myth' and how the media could be responsible for putting American companies years behind the Innovation race by propagating and even probably being the original instigators of this myth. America's love affair with heroes is behind this myth; everyone wants to believe the stories of the lone genius in the garage inventing the next great technology that will change the world. This is not to say that lone geniuses don't come up with great inventions, but more to the point, they aren't the only source of innovation. Hargadon even goes as far as to explore the theory that Edison propagated this myth as a marketing exercise, he tapped into the America's need for heroes and played up his role as the lone inventor in the lab. In actuality his lab was a perfect example of innovation factory. He had a lot of very smart engineers that worked at the lab and most of his long list of inventions was really a product of their combined genius.

Menlo Park, New Jersey represented the first dedicated R&D facility and showed the industrial world the power of organized innovation. Menlo Park exemplifies Hargadon's model for innovation; by linking people, objects and ideas together from diverse worlds of knowledge you can create an environment where innovation through recombination happens. An modern day example of `Recombinant Innovation' is taken from Design Continuum; they combined the concept of an `inflatable splint' and a basketball shoe to create the concept of a basketball shoe that is used to prevent injuries by providing inflatable ankle support. They created these `air bladders' from medical IV bags.

Menlo Park created an environment where recombinant innovation could happen by modeling the lab on machine shops from which Edison emerged. These machine shops were where mechanics and independent entrepreneurs/inventors worked side by side, sharing tools/machines, stories and inevitably ideas. Edison built his organization to redistribute the ideas emerging from the telegraph industry and applying it to any new industry that electricity was being applied to. By bringing these diverse industries together, by creating an environment where people with diverse background worked on diverse projects, side by side he had created one of the first Innovation Factories. People, Industries and ideas were brought together in an environment conducive to sharing.

Hargadon goes on to explain some of the underpinnings of his theory drawing from network theory and the theory of "small worlds". He then gets into the "how" by showing different brokering strategies:
- A company committed to a full time strategy i.e. IDEO, Menlo Park
- Remain focused on the core business but dedicate groups that bridge different worlds (departments) and help broker ideas - Xerox Parc, 3M's Optical Technology Center
- Develop a strategy to seize on one-time opportunities for brokering i.e. Microsoft and building the Xbox.

Hargadon completes the book by listing 8 rules that are the basis of an organized pursuit of innovation through technology brokering.

If you truly want to create an innovation factory, you should read this book and then apply what it teaches you.

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9 of 11 people found the following review helpful:
3.0 out of 5 stars useful but boring, May 15, 2004
This review is from: How Breakthroughs Happen: The Surprising Truth About How Companies Innovate (Hardcover)
This is a useful book, but it is quite boring. It could have been written in half the pages. I agree with an earlier reviewer that it is wordy and repetitive. You have to be patient to find a new idea buried under a pile of superfluous and redundant paragraphs. But it is insightful nonetheless. If you work in R&D, then you must read this book to see which model is suitable for innovation.
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Inside This Book (learn more)
First Sentence:
"In 1877, on a single workbench, sat a small collection of objects that would in the next few years profoundly change the technological landscape of America and, in short order, the rest of the world." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
recombinant innovation, technology brokering, networked landscape, technology brokers, networked perspective, many small worlds, brokering groups, brokering strategies, continuous aim firing, bridging activities, building new networks, inflatable splint, breakthrough innovations, lone inventor, telegraph industry, building new worlds
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Design Continuum, Menlo Park, Henry Ford, Ford Motor Company, Bill Gates, Thomas Edison, Bell Labs, Optical Technology Center, Highland Park, Reebok Pump, United States, Looking Back, Moving Forward, Palo Alto, Walter Flanders, Elmer Sperry, General Electric, New Jersey, Percy Scott, Silicon Valley, Cetus Corporation, Charles Batchelor, General Motors, Kary Mullis, Little Richard
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