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How to Buy Stocks Online: For All Experience Levels, Step-By-Step Guidance, and Without a Broker [Kindle Edition]

Michelle Price
4.7 out of 5 stars  See all reviews (21 customer reviews)

Print List Price: $10.99
Kindle Price: $2.99
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Book Description

This comprehensive yet easy to follow book provides an unprecedented level of practical stock investing guidance in language that you don’t need a PhD to understand.

The author, a Rice and Stanford-educated Registered Investment Advisor, clearly explains professional investment techniques. She also created a free workbook that you can download at the Modern Wealth Media website.

As you read, you will:
+ Write a personal financial plan and budget
+ Research stocks using free online sources
+ Build a portfolio by analyzing risk and historical return in Excel
+ Find the annual portfolio return that you need to hit your goals
+ Find the best online discount broker for you, and set up an account
+ Plan when to buy and when to sell using Excel and technical signals
+ Sharpen your skills for finding stocks

You will immediately understand how to buy stocks online.


Michelle Price runs Price Capital LLC, a NYC-based Registered Investment Advisory and Financial Planning firm. She has appeared on ABC News, PBS' Nightly Business Report, and in the New York Times.

She has worked on Wall Street for over 15 years in complex areas including derivatives, quantitative strategies, tax reporting, and electronic trading. Her experience includes Morgan Stanley, Citigroup, and Goldman Sachs.

Michelle earned BS and MS degrees in Electrical Engineering and Computer Science from Rice and Stanford Universities. She was born and raised in New Orleans and Houston.

Michelle started Modern Wealth Media in 2012, and is dedicated to growing it. She wrote the blogs and videos, built all of the websites, edited the videos -- even took the pictures. She's technical and financial, and knows everything that she does inside and out. You're in great hands.

Editorial Reviews

About the Author

Michelle Price runs Price Capital LLC, a NYC-based Registered Investment Advisory and Financial Planning firm. She has appeared on ABC News, PBS' Nightly Business Report, and in the New York Times with wealth management and retirement advice during volatile periods in the market.

Product Details

  • File Size: 5071 KB
  • Print Length: 280 pages
  • Publisher: Modern Wealth Media LLC (December 28, 2013)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B0097TZHP8
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Enabled
  • Amazon Best Sellers Rank: #182,024 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
6 of 7 people found the following review helpful
5.0 out of 5 stars Great for beginners December 14, 2012
By Matt
Format:Paperback|Verified Purchase
I got this book hoping it would not be a flop, and it definately is worth it for investers just starting out and looking for some guidance. It's tough to find a good book on the topic of investing that doesn't require a high base-line of knowledge, but also isn't a waste of time. This one is a great 'missing-link' for people who want to get started investing, but have no idea what a good or bad stock looks like.

The author starts out by going over the basics like what exactly a stock really is, and why people buy them in the first place. Even for intermediate investors, I think this is a good refresher on what you're actually buying with your money.

The second half of the book covers some easy and basic ways of evaluating stocks. There are countless ways to value a stock, and the ones covered in this book are for beginners, and gives them room to customize the process based on their own ideas. All the valuation tips are free online tools that anyone could find for themselves, but the book lays them out for you, and describes why it is a helpful indicator about a stock.

I have already recommended this book to friends who are interested in investing but have no idea where to start.

There is little information about ETFs and some of the other types in investments out there that can be done online, but then again, the title of the book is "how to buy STOCKS online".
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5 of 6 people found the following review helpful
5.0 out of 5 stars Solid information without a sales pitch January 19, 2014
Format:Kindle Edition
Currently, I have a 401k at work and it unfortunately only allows us to choose selected mutual funds for our investment choices. I always wanted to try my hand at buying individual stocks, and so I wanted a solid understanding about how to invest in them directly online. I searched for "how to buy stocks" on Amazon, and this book was the first result. In my opinion, the author does a really nice job with this book...especially with educating us about the myriad of financial terms and what they mean.

Probably the highlight of the book for me was her very detailed and thorough 10-step process for evaluating whether an individual stock would make a good purchase. I seriously loved this info. She used "Target (TGT)" as the example stock and walked through all 10 steps on why (or why not) the stock would be a good buy. Her thought process was explained through each step, and she provided handy online links to free research tools she uses to review the company.

One minor nit was the clip art she used in the book. I felt it was unnecessary and seemed "cheap" especially when I felt the information provided was so valuable. The stock market graphs, trend charts, and other relevant financial images were great...but the Microsoft-like clip art could be removed and no one would miss it. (just my opinion of course)

Finally, I really liked the fact that even though she is an investment advisor herself, she never once tries to sell the reader on her company or her services. That's a rarity in the financial services business these days.

TL;DR - Great book for a beginning investor who is interested in learning how to buy individual stocks vs. mutual funds
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1 of 1 people found the following review helpful
5.0 out of 5 stars Great book May 29, 2014
By Nisey
Format:Paperback|Verified Purchase
Great starter book for novices. Started where I needed it to and gave me a good foundation to start elevating my knowledge to begin trading.
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1 of 1 people found the following review helpful
5.0 out of 5 stars A MUST READ! May 2, 2014
Format:Kindle Edition|Verified Purchase
Having made the mistake of jumping into the stock market in 2008, I learned some very painful and expensive lessons. If I had Michelle Price’s book then, it would have saved me a lot of trouble and money.
This book isn’t just a step by step guide or how to, but it is perfectly detailed to help you understand how and why the stock market works the way it does. Believe me it’s certainly not your grandfather’s stock market anymore. With computers and blazing fast internet, stocks get traded in the blink of an eye. Michelle’s book will help you understand the difference between stocks and bonds, brokers, and what they do. Are they the people you seek for financial advise… You’d be surprised but the answer to that is no.
If you’re going to trade in the stock market…grab this book as it will help you to know exactly what you’re getting into and aide you in becoming informed.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Straightforward and Easy January 21, 2014
Format:Kindle Edition|Verified Purchase
A great deal of, surprisingly, common sense, is present in this book.

Michelle clearly and concisely describes and demonstrates exactly how one might (and can) go about making a name for themselves in the formidable stock market exchange...

She never promises us riches and glory, though, never never. She leaves that up to our own intelligence and ability. She's just giving us a guideline, not a miracle manual.

She also never foists her own company on us. It is mentioned a few times, but I never felt pressured to run to her warm, Limited Liability embrace. That was a nice change. Never did I see, "This process is incredibly challenging if done alone, please give my associate a call at 1-800-Gimme-Money."

Most of the advice was easy to follow and intuitive for even the layman. Other bits were clearly something learned by someone well versed in the world and political spectrums of Wall Street. Having said that... She still manages to outline them in terms that are easy to grasp, understand, research and follow.

I've never delved into stocks, honestly, so I'm saying this from a beginner's perspective... This by far, was the easiest stock guide book for beginners I've ever seen. I regret the money spent on prior works and my only complaint is that wasn't brought to my attention sooner.

And I honestly think I could have a chance in the market after reading this. I don't think I'd ever get rich doing it... But I have a confidence that I could do well now, having such a great little teacher at my side. :)

Michelle... Thank you so much for your words of wisdom.
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Most Recent Customer Reviews
5.0 out of 5 stars Five Stars
It is very informative book, I had learned it slowly and W
Published 1 month ago by Edgar Enor
2.0 out of 5 stars nothing new here
I was hoping for new insight, but it was like reading articles on line. I don't feel it was worth the money.
Published 2 months ago by Didi D.
5.0 out of 5 stars Excellent and helpful resource!
This book is a must have for anyone interested in buying stocks online. The author does a really good job of taking a difficult to understand topic and explaining it in terms that... Read more
Published 5 months ago by Amanda
5.0 out of 5 stars Very informative!
Great book full of invaluable information concerning buying stocks online. I have always been interested in learning about stocks and this book gives me all the knowledge advice... Read more
Published 7 months ago by serenity
5.0 out of 5 stars Great for New Investors!
This is for everyone who has not taken a course on investing and really has no desire to. This easy to understand volume is perfect for new investors who need a solid knowledge of... Read more
Published 7 months ago by Beth
5.0 out of 5 stars Learn investment the right way
Working 8 hours a day, 5 days a week earning the minimum salary will not make us rich. We need to invest. Read more
Published 7 months ago by Daniel Chang
5.0 out of 5 stars Very easy to understand guide into the world of online stock trading
This book has been a godsend. I've always wanted to buy stocks online because it seems like everyone is getting rich but me! Read more
Published 7 months ago by Brian
5.0 out of 5 stars Nice reference guide
A great reference guide that you will want to keep on hand all the time. Nice direct links to resources. Read more
Published 7 months ago by Steven M
5.0 out of 5 stars Newbie must have
A few of my friends have recently started investing in the stock market. I figured why not give it a try, but wanted to do some research first as I have absolutely no clue what I... Read more
Published 7 months ago by shorty1715
5.0 out of 5 stars Unbelievable!
Honestly, I never thought I'd understand stocks. I still don't understand them
completely, but this book was certainly a terrific start. Read more
Published 7 months ago by Nycole Lee
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More About the Author

Michelle worked 15 years on Wall Street at Morgan Stanley, Citigroup and Goldman Sachs. She now runs an independent investment advisory company in NYC. She has two black belts in Karate and Taekwondo, and actively raises money for children's charities.

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