Customer Reviews

How Champions Sell: Master the Skills of World-Class Salespeople * Win New Customers * Close More Sales

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Sales. Thats is what this book is about and how to go about getting them. In Spades. READ AND REREAD. This book will get you new customers because it helps focus your efforts on where they will do the most good.

Over 27 chapters gives you specific help on areas that apply to selling. For example, chapter 18, Being a Sales Consultant, he defines sales consulting as going beyond 'pitch' selling and 'consultive selling' tactics. Example being that the rep will assist the customer in his/her area of expertise even if no direct business results. A great idea.

In each chapter, you are asked to rate the ideas as to how that chapters idea can affect you. The book is organized in such a way that you don't have to read it cover to cover. Just the areas that appeal to you.

The chapters have the greatest value in providing specific techniques to implement those ideas you rank highly. For example, chapter 24 New Business Marketing, has as its implementations section 7 steps to New Business Development. Areas like Opportunity Identification (1) and Organizational Marketing (3) and tips within those to help guide you.

All in all, a great business book on selling, marketing and making your sales grow.

Highly Recommended.