All too often a weak or inappropriate title prevents a book from being noticed by its intended audience. Book marketing expert Nat G. Bodian applies his nearly thirty years of experience, together with information from many colleagues, in How to Choose a Winning Title. This quick-reference volume answers questions and provides numerous ideas on titling. Organized for easy use, all types of books are discussed from sci-tech, business, cookbooks, and engineering to reference and college publications.
FREE Two-Day Shipping for students on millions of items. Learn more |
Book Description
Editorial Reviews
About the Author
NAT G. BODIAN is an independent consultant.
Product Details
Would you like to update product info or give feedback on images?
|
More About the Author
Discover books, learn about writers, read author blogs, and more.
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
7 of 7 people found the following review helpful:
5.0 out of 5 stars
Your Title: The Most Important Ad Copy You Will Write,
By Dan Poynter "Author-Publisher-Speaker" (Santa Barbara, CA United States) - See all my reviews (VINE VOICE)
This review is from: How to Choose a Winning Title: A Guide for Writers, Editors, and Publishers (Paperback)
Check the bestseller lists. Good titles make books rise to the top. The title is part of book packaging and packaging sells everything we reach for on the shelf. Some other books make passing reference to titling; this is the only book to explore titles in depth. Nat Bodian is an absolute master of book research. Through rules and examples, he shows you how to choose a winning title for every kind of book. As the author of 113 books (including revisions and foreign-language editions) and over 500 magazine articles, I highly recommend this book to writers, publishers and bibliophiles. DanPoynter@ParaPublishing.com.
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Essential Must Have for Every Writer, Publisher or Marketing Expert,
Amazon Verified Purchase(What's this?)
This review is from: How to Choose a Winning Title: A Guide for Writers, Editors, and Publishers (Paperback)
Don't let the original publication date be of any concern...this book is as timely today as ever...maybe more so than ever given the proliferation of aburdity and the need to speak to a client in less time than ever. Bodian's works are a gold mine of info. Do yourself a favor and get your hands on any of them possible. I have and haven't regretted it a bit. Absolutely fantastic information. No fluff. Solid facts and full of specifics.
1 of 3 people found the following review helpful:
5.0 out of 5 stars
The First and Only Book on Choosing Your Book's Best Title,
By Nat G Bodian (Cranford, NJ USA) - See all my reviews
This review is from: How to Choose a Winning Title: A Guide for Writers, Editors, and Publishers (Paperback)
Thius is the first and only book to help authors with selecting an appropriate "selling" title for a book they have written. As a good title can sometimes make or break a book, book titling is often a critical factor in its success...........--Nat Bodian, author
Share your thoughts with other customers: Create your own review
|
|
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
