A hard-hitting, action-ready rewards-and-incentives program for creating a winning sales team, written by one of the nation's foremost business consultants.
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Book Description
Editorial Reviews
Language Notes
Text: Georgian
Introduction: English --This text refers to an out of print or unavailable edition of this title.
Introduction: English --This text refers to an out of print or unavailable edition of this title.
About the Author
Michael LeBoeuf, Ph.D., author of Working Smart and The Perfect Business, is an internationally published author, speaker, and professor emeritus of management at the University of New Orleans. He and his wife, Elke, speak to and consult with businesses of all sizes ranging from Fortune 500 companies to small banks and medical practices.
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Most Helpful Customer Reviews
15 of 15 people found the following review helpful:
5.0 out of 5 stars
The "benchmark" in Customer Service.,
By
This review is from: How to Win Customers and Keep Them for Life (Paperback)
I initially read this book almost ten years ago, I was impressed then. I have read many books since and reread the book a few days ago. I'm even more impressed now. It is the "benchmark" in customer service. An honest, logical, and reasonable approach to customer service. Follow the suggestions, you and your customers will benefit. I e-mailed the author with a question and guess what. I got an answer within HOURS. Finally a guy that "walks his talk".
9 of 9 people found the following review helpful:
5.0 out of 5 stars
The Greatest Customer Service Related Book...Ever,
By
This review is from: How to Win Customers and Keep Them for Life, Revised Edition (Paperback)
This is simply the greatest book ever on how to treat customers the way they should be treated, how to handle potential problems, and how to capitalize on it all. In the future, I will be sure to use the practical, no-nonsense advice given by Michael LeBoeuf. His business management and customer service related masterpieces should make up any part of a manager or sales analyst/manager's business bookshelf. His books are not only helpful to those with their own business or those involved with sales or managing a business, but are important for use in everyday life and how to treat people. The popular mantra associated with this book is simple, yet profound: "What gets rewarded, gets done".
9 of 9 people found the following review helpful:
5.0 out of 5 stars
Every small business owner should read this book!,
By
This review is from: How to Win Customers and Keep Them for Life, Revised Edition (Paperback)
One of the deadliest mistakes in small business (even worse in large corporations) is to ignore your "back end" sales. By "back end" I mean additional (larger) sales made to your customers. The only way to continue to market to your customer base is if they are happy with you. Dr. Michael LeBoeuf has spelled out a plan for turning "satisfied" customers (those quiet customers who never complain) into "loyal" customers (those customers who are hyper-responsive to your offers). I especially enjoyed the startling statistics in the "Something to Think About" section. It points out in a dramatic fashion just how much money dissatisfied customers can be costing your business and how hard it is to detect unhappy customers. I give this book my highest recommendation...especially to small business owners.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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success syndrome, platinum questions, gives buying signals, golden question, selling principle Key Phrases - Capitalized Phrases (CAPs): (learn more)
The Quality Customer Service Action Plan, Keep the Spotlight, The Customer's Perception Is Everything, The Sharper Image, General Motors, Ask the Platinum Questions, Ask the Golden Question, Five Easy Pieces, Greatest Business Secret, The Five Best Ways, Weight Watchers, Keep Customers Coming Back, New York, Federal Express, New Orleans, Emotional Bank Account Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
success syndrome, platinum questions, gives buying signals, golden question, selling principle Key Phrases - Capitalized Phrases (CAPs): (learn more)
The Quality Customer Service Action Plan, Keep the Spotlight, The Customer's Perception Is Everything, The Sharper Image, General Motors, Ask the Platinum Questions, Ask the Golden Question, Five Easy Pieces, Greatest Business Secret, The Five Best Ways, Weight Watchers, Keep Customers Coming Back, New York, Federal Express, New Orleans, Emotional Bank Account Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
64
books
cite this book:
See all 64 books citing this book
- Take Charge of Your Medical Practice: Before Someone Else Does It for You by Neil Baum on 4 pages
- The 108 Skills of Natural Born Leaders by Warren Blank on page 134, page 144, and Back Matter
- How to Get Clients by Jeff Slutsky on page 53, page 54, and Back Matter
- Managing Communication Processes: From Planning to Crisis Response by E. W. Brody on page 20, and Back Matter
- One On One: The Secrets Of Professional Sales Closing by R. Seymour on page 86, and Back Matter
See all 64 books citing this book
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