|
|||||||||||||||||||||||||||||||||||
|
1 Review
|
Average Customer Review
Share your thoughts with other customers
Create your own review
|
|
Most Helpful First | Newest First
|
|
5.0 out of 5 stars
Great Read,
This review is from: How To Develop Successful New Products (Hardcover)
This book identified SO many of the issues our organization faces when developing new products and services, especially the multiple gatekeepers! I also looked at his site ccmarketing.com hoping to find a seminar on International New Products Marketing where Dr. Patrick was speaking but so far no luck.How To Develop Successful New Products |
|
Most Helpful First | Newest First
|
|
How To Develop Successful New Products by Jerry Patrick (Hardcover - January 11, 1997)
Used & New from: $3.00
| |
| ||
