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How Did I Get Here: The Ascent of an Unlikely CEO Hardcover – October 5, 2010
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Moving easily between the ramp and the boardroom, Tony currently runs one of the most acclaimed action sports companies, a clothing line, and video game series bearing his name that has sold over $1 billion worldwide, making it the biggest selling action sports game franchise in game history. He has secured endorsement deals with major brands such as McDonalds, Intel, T-Mobile and Kohl's; started the Boom Boom HuckJam action sports tour; and achieved worldwide acclaim from the ESPN X Games.
Filled with Tony's typical modesty and humor, How Did I Get Here? tells the amazing story behind Tony Hawk's unprecedented success from skateboarder to CEO, and the secrets behind his lasting appeal. You'll find out how authenticity has served him well in all his achievements. You'll also understand how his story has shaped many of his fundamental values, including his huge desire to win and his strong sense of realism.
Get the inside story of Tony Hawk beyond the skateboard as he answers the question: How Did I Get Here?
Amazon Exclusive: Q&A with Author Tony Hawk
I have had a very strange and unlikely path to success, but learned valuable (and entertaining) lessons along the way. This book is my way to share the experience and possibly help others navigate unique business opportunities. Where did the title, How Did I Get Here? come from?
From the Talking Heads song "Once In A Lifetime." I have "how did I get here" moments almost every day of my life, so it was an easy choice. What has been your biggest accomplishment as CEO of Tony Hawk, Inc.?
Staying relevant and helping to bring skateboarding to the masses. What does the future hold for Tony Hawk and Tony Hawk, Inc.?
More skateboards/skateboarding, more videos, more videogames, more public skateparks and plenty more surprises.
Photos of Tony Hawk
Cutting the ceremonial ribbon to open the Compton Skatepark, a special project funded in part by the Tony Hawk Foundation.
These are some of the kids who directly benefit from the work of The Tony Hawk Foundation.
Jesse Fritsch and Tony hosting Demolition Radio from his in-house studio.
Tony getting first crack at a new skatepark opened in Nederlander, CO.
More About the Author
Top Customer Reviews
This is not only a business book, but a story, actually a drama of sorts, that provides a behind-the-scenes glimpse into the life of a most unique man. One who has been able to somehow bridge the gap between a very structured corporate world and a very anarchistic and sometimes rebellious youth market with great accuracy and success.
In many ways, you've seen this story before - you know, the typical rare planetary alignment that brings about a kid with ridiculously supportive parents, the right amount of obsessiveness... the hyper overachieving computer nerd with an abundance of natural athletic talent and endless energy. Add to that a little self-made luck, and you have a true success story in the making. I use "in the making," as it is obvious that Mr. Tony Hawk is far from finished with the story.
There is a certain freshness to this book, I think primarily due to it actually being written by Tony and his family, no professional "hired hand" writers involved. You can immediately feel and sense the nights that Tony, his sister Pat, and brother Steve must have spent together either in each others presence or in emails and drafts, organizing, reorganizing, writing, re-writing, checking grammar, reviewing punctuation and everything else that goes into creating a book of top form.
This book might best be described as a "business autobiography," one filled with fun and very interesting experiences that drive along a good narrative, while providing a reasonable amount of insight into the strategies of marketing a bigger-than-life image and the vast array of product attached to it.Read more ›
Hawk employs very interesting chapter titles. Chapter 2 is called The Birth and Death of Our First Business, while chapter 3 is about Risking Our Home to Make T S-Shirts and Hats. He is already telling you something about how he did it. It's about failure and risk taking. It's about a mother who had the willingness to allow him to pursue his passion, no matter how unreasonable that passion may be - SKATE BOARDING.
Without ever going to business school, he picked up on what it takes to run a successful business. It came down to this:
* Countless hours of hard work
* The sacrifice of family time
* In Tony's specific case the physical sacrifice of countless hours of training
* An absolute love of what you do
There are some things you must learn the hard way. In 1998, when he needed the money he was paid $50,000 by the Fruit Loops Company to appear at Chelsea Piers in New York City. The whole program was orchestrated for him ahead of time. He didn't like what happened, and it taught him about relinquishing control.
For Tony, success in life was based on the following observations. They are sprinkled throughout the stories that he gives the readers.
A) Find out what your passion is, and then you must run with it.Read more ›
Highly recommend although Occupation Skateboader I feel was a better book, read together they are a perfect match.
Most Recent Customer Reviews
How Did I Get Here: The Ascent of an Unlikely CEO came as expected and was delivered in a timely manner.Published 14 months ago by Renee Scrivano
Second Hawk biography I have read. Well written and provides excellent insight into the world that is Tony Hawk. I highly recommend this book as it is a quick, informative read.Published 18 months ago by Scott L.
I purchased this book on kindle after getting it in hardcover. Really great story about Mr. Hawk and his rise. Great read.Published on July 15, 2012 by Preston E Fuller
I recently purchased a book through Amazon.com. I received the book promptly and received up to date details about the sale and the posting of the book. Read morePublished on November 12, 2011 by gillianj
great book on enterpreneurship, how he does his licensing deals, cautionary tales on how to NOT get a deal done. simple and easy read, wont crack your brain.Published on September 14, 2011 by Stephen K. Mbugua
Having two sons who used to watch that awful show, Jackass, I know who Tony Hawk is, and can understand how he's become such an icon in both sports and entertainment. Read morePublished on February 6, 2011 by Meg Sumner