Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your email address or mobile phone number.
How to Win Friends and Influence People in the Digital Age Hardcover – October 4, 2011
|New from||Used from|
Top 20 lists in Books
View the top 20 best sellers of all time, the most reviewed books of all time and some of our editors' favorite picks. Learn more
Customers Who Bought This Item Also Bought
More About the Author
Amazon Author Rankbeta(What's this?)
Top Customer Reviews
I also read and/or listen the original "How to Win Friends and Influence People" at least once every couple years and firmly believe in it. It is good, solid advice. I believe the concept of this book was a great idea. That is where my praise stops.
This version on the "Digital Age" however is AWEFUL. There are soooooo many metaphors, analogies, and overly forced advanced English word choices that this book is unreadable. You literally have to "digest" every paragraph on the meaning of the language alone. It made this a painful read. I wonder if the authors were sitting around trying to make themselves sound smart or see how complex they can make this book. If Dale Carnegie were around today, he would be scratching his head in disgust. After all the original concept of this book was for the reader to function in any scenario, not to insult his/her intelligence. The original book was written for the common person which is why the it was such a success.
Take my advice skip this version and read the original instead.
Frankly, this unfortunate "revision and updating" of the Carnegie book is a big step backward---a step you can avoid making by buying the original book, which is actually very readable. Whereas this "new" version is so full of mind-numbing jargon you'll want to pull your hair out.
Conclusion: Either this book is a tranparent ploy to make money, regardless of the quality of the work, or the book's owners employed the wrong people to "revise and update" it. Not sure which it is. But the effort did go awry.
When I found this new version of the book, I thought to myself "This book probly shows how to apply these same techniques in emails, facebook, etc.".
I'm about 1/4 through the book, and it's almost nauseating. I hoped that the bad reviews on this book were just misunderstandings or people being mean, but they aren't. The writing in this book is absolutely terrible.
In the original book, an idea is presented, and then several stories are told in order to demonstrate that point. This book doesn't do that. In fact, it makes no sense at all. It just goes on and on and on, page after page of babble.
My recommendation is this: Stick with the original book and learn to apply those techniques to the digital world on your own.
"Today's biggest enemy of lasting influence is the sector of both personal and corporate musing that concerns itself with the art of creating impressions without consulting the science of need ascertainment."
Then by all means, buy this book. Else, buy an older edition, written in English.
- find nuance and value in online mediums
- build and capitalise on a solid network
- project your message widely and clearly
- convey mastery of the Web 2.0
- optimise the power of digital tools.
I played the CDs in my car and quickly skipped forward hoping to find a chapter that contained any real substance, unfortunately I did not find one. When I got home I took great pleasure in filing the CDs under G.
Most Recent Customer Reviews
This is a horrible book. DON'T waste your money. Somehow I missed the date to return by...really bummed. This is headed to the trash. The first book is the one to read... Read morePublished 1 day ago by Amazon Customer
This book is so painful. I haven't read the original, so I can't compare. Using a $10 word when a simple 10 cent word will do is a college term paper writing ploy 19 year olds use. Read morePublished 14 days ago by Kelly
A great book for those looking to hone communication skills and better understand how to communicate in the digital age.Published 1 month ago by Jordan Moorhead