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How to Manage a Successful Catering Business, 2nd Edition
 
 
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How to Manage a Successful Catering Business, 2nd Edition [Hardcover]

Manfred Ketterer (Author)
5.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

0471284203 978-0471284208 December 1, 1990 2
This is a new edition of a handbook which gives practical, indepth, step-by-step information of all facets of running a successful business. Written by a veteran in the culinary field, Manfred Ketterer defines the catering business as a profession and clearly distinguishes it from its restaurant counterparts. His advice assists in organizing, planning, directing and controlling an efficient catering operation. With added chapters on setting up a banqueting bar, computerization and off-premise catering this work offers a complete understanding of the various challenges a caterer must face in an ever changing and competitive market. This book should be of interest to catering professionals, hotel managers, restaurant owners and operators.


Product Details

  • Hardcover: 336 pages
  • Publisher: John Wiley & Sons, Inc.; 2 edition (December 1, 1990)
  • Language: English
  • ISBN-10: 0471284203
  • ISBN-13: 978-0471284208
  • Product Dimensions: 9.2 x 6.2 x 1 inches
  • Shipping Weight: 1.3 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,284,556 in Books (See Top 100 in Books)

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1 of 1 people found the following review helpful:
5.0 out of 5 stars Everything needed for a catering operation., October 2, 2009
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This review is from: How to Manage a Successful Catering Business, 2nd Edition (Hardcover)
This book is the original catering management book. It's not a cook book nor is it full of recipes - it explains the process of catering events that are spectactular, but still profitable. It contains information needed for corect etiquette,ceremonies and serving. Table settings, quantity calculations and costing techniques are all covered in this all inclusive text. A pefect guide for the person interested in the catering business.
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Inside This Book (learn more)
First Sentence:
Catering is one of the simplest ways of making money in the foodservice industry. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
function reservation book, daily convention report, liquor arrangements, banquet office, cold canapes, moving clockwise around the table, roast top sirloin, most caterers, key guest, lounge attendants, team waiter, definite booking, costing sheet, catering operation, waiter picks, band owner, butler style, package plan, kosher caterer, banquet functions, dishwashing area, bridal table, waiters enter, banquet menus, first waiter
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Main Street New City, Phone Office, Company Address City, Cost Extension Cost Extension, Date Name of Person, Regular Floral Centerpieces, Street New York
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