The reason that I'm writing this review is because I am preparing to read the book again.
Jeffery is well educated, humerous, and very personable and expalins his marketing tactics in simple to understandable words.
I'm sure that I will pick up many more new ideas that will help me market even more effectively.
I absolutely LOVE this book. I am a starting entrepenure and rad many chapters of the book on how to direct market. Read morePublished on February 21, 2013 by Deliah
This books suggests that mailers and flyers are the way to go. ARE YOU KIDDING!!?!? If you are reading this review you know that the way most people shop is ONLINE! Read morePublished on June 9, 2011 by CanonFavorite
An extremely informative and fun book to read Jeffrey Dobkin is incredible. Not only did he personally respond to my phone call to him after I read his incredible book, but he... Read morePublished on July 9, 2005 by Raymond A. Mardo
This book is incredibly helpful!!!
Easy to read, inspiring and jam packed with the kind of information that is crucial to anyone going into business for themselves... Read more