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How to Read Donald Duck: Imperialist Ideology in the Disney Comic [Paperback]

by Ariel Dorfman, Armand Mattelart
4.0 out of 5 stars  See all reviews (6 customer reviews)

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Book Description

June 1984 0884770230 978-0884770237 2
Book by Dorfman, Ariel, Mattelart, Armand

Product Details

  • Paperback: 120 pages
  • Publisher: Intl General; 2 edition (June 1984)
  • Language: English
  • ISBN-10: 0884770230
  • ISBN-13: 978-0884770237
  • Product Dimensions: 10.1 x 6.9 x 0.4 inches
  • Shipping Weight: 10.4 ounces
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #945,048 in Books (See Top 100 in Books)

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Customer Reviews

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34 of 42 people found the following review helpful
5.0 out of 5 stars Valuable Political Insight March 24, 2000
Ariel Dorfman offers the reader valuable insight into the way in which Latin America has been regarded and utilized by modern nations, governments, and corportions. "How to Read Donald Duck" is interspersed with unbelievable (although real) Disney cartoons possessing ridiculous political implications: vultures representing Hegel and Marx, dogs dressed up like Che and Castro... you name it, and Disney has apparently given it to Latin America.
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10 of 13 people found the following review helpful
5.0 out of 5 stars A necessary starting-stone. January 7, 2003
Format:Paperback|Verified Purchase
Of course, in a vastly changed historical context, bourgeois ideology cannot produce anything approaching the seemingly reactionary facility of the Disney comic (just compare Disney with Buffy, Xena, or other postmodern heroes!). However, anyone trying to understand changes in the ideological outlook of Mass Culture must, of necessity, regard this book as one's unavoidablke starting-stone. That's that.
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19 of 28 people found the following review helpful
5.0 out of 5 stars Down with Disney! September 19, 2001
By A Customer
It just goes to show that even with the economy on a downturn the CEO of Disney walks away with 75 million dollars and gives the employees the dregs of the disney economy. This book is worth buying for it details the enormity of Diney's propaganda campaign to portray the third world as a place to be exploited. I've never saw such outright villainy as is portrayed in this classic by Dorfman. Disney portrays revolutionaries (in their comic strips) as essentially traitors and the reactionaries, and oligarchs as heroes with Donald Duck, Scrooge McDuck and company as aiding their crimes.
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