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How to Start a Wedding Planning Business
 
 
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How to Start a Wedding Planning Business [Paperback]

Cho Phillips (Author), Sherrie Wilkolaski (Author)
4.0 out of 5 stars  See all reviews (8 customer reviews)

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Paperback, May 24, 2003 $133.77  

Book Description

1411600436 978-1411600430 May 24, 2003
The Industry Standard Certification Course, covering wedding etiquette, wedding design, coordination and directing, as well as the business of planning weddings and operating a wedding planning company. "What the other courses fail to tell you". Topics such as how to stay in business and how to avoid the most common mistakes.

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Frequently Bought Together

How to Start a Wedding Planning Business + How to Start a Home-Based Wedding Planning Business (Home-Based Business Series) + How to Open & Operate a Financially Successful Wedding Consultant & Planning Business: With Companion CD-ROM
Price For All Three: $172.01

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Editorial Reviews

Review

Every new wedding professional needs this guide...it's complete, easy to navigate and is geared to the independent business owner. -- Association for Wedding Professionals, International - December 2003

From the Publisher

The #1 best selling book of all time at Lulu Press, Inc. - December 2004.

Product Details

  • Paperback: 520 pages
  • Publisher: Lulu.com (May 24, 2003)
  • Language: English
  • ISBN-10: 1411600436
  • ISBN-13: 978-1411600430
  • Product Dimensions: 9 x 6.2 x 1.2 inches
  • Shipping Weight: 1.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #764,835 in Books (See Top 100 in Books)

More About the Author

Sherrie successfully stumbled into the self-published market quite by accident with the success of her own best-selling book. Her skills as an advertising and marketing guru put her book on the map with the #1 sales rank back in 2003, with a publishing company that rhymes with hulu. With that shot of publishing adrenaline and authors knocking down her door for a taste of the magic potion, she started her own self-published marketing company. She has helped thousands of authors publish and market their titles and enjoys every minute of it. Her boutique publishing house style is what draws authors to her and keeps her up at night...working!

Sherrie is the Director of Marketing with Author Marketing Experts, Inc.

 

Customer Reviews

8 Reviews
5 star:
 (4)
4 star:
 (1)
3 star:
 (2)
2 star:
 (1)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.0 out of 5 stars (8 customer reviews)
 
 
 
 
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12 of 14 people found the following review helpful:
2.0 out of 5 stars Over-rated and over-priced, August 13, 2006
This review is from: How to Start a Wedding Planning Business (Paperback)
I was disappointed with this book. I didn't learn anything new from reading this book, which was really disappointing. For the price, it's just not thorough. There are many other books on the subject that offer the same advice and are a better value for your money. If I'd have had the chance to flip through this first I would not have spent the money on this book. Over-rated and over-priced.
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10 of 12 people found the following review helpful:
5.0 out of 5 stars Excellent Information, March 13, 2006
This review is from: How to Start a Wedding Planning Business (Paperback)
This book not only helps you set up your wedding and/or event planning business, it gives you insight into the wedding business. Understanding your market is essential to starting your own business. Ms. Phillips understands this and covers it in detail. Not only did I enjoy this book, it inspired me to take her online certification course. I owned my wedding business prior to taking the course. This book and her course truly gave me insight on how to further my business. As a bonus, I can now add the accrediation of being a "Certified Wedding Planner" to my business plan.
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5 of 6 people found the following review helpful:
4.0 out of 5 stars Excellent Outline, Poor Content- Not Worth $100+, October 17, 2007
By 
This review is from: How to Start a Wedding Planning Business (Paperback)
This book is an excellent blueprint for those starting their own wedding planning business; following the end of chapter assignments alone will help you do everything from write your business plan to set up your pricing structure and create brochures in a managable, logical way. However, the bulk of the information provided is perfunctory at best and the fact that it is self published shows in the amature page layout and reliance on reprinted articles that offten feel like advertisments for the articles's author or his/her product. I'm glad I bought How To Start A Wedding Planning Business (HTSAWPB) because, as I stated, the end of chapter assignments are very usefull and it does give a good overview of everything involved. However, this is simply not a stand alone book. I also bought Start Your Own Event Planning Business: Your Step-by-Step Guide to Success and it is MUCH more informative with better, more fact based content and it complemented HTSAWPB well.

The Bottom Line: Go ahead and buy it if you can get a used copy (It's NOT worth $100+, I paid $50 and still overpaid), but don't make it the only book in your library on the subject
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Inside This Book (learn more)
First Sentence:
The future for the professional wedding planner has never been so bright. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
certified wedding planner, bridal clients, wedding signature, positioning specialists, wedding planning business, veil that falls, wedding seminars, local bridal shows, signature wedding, wedding planning services, ezine publishers, other webmasters, free web hosts, bodice style, link popularity, dress silhouette, professional wedding planner, wedding vendors, search engine positioning, blank email, search engine placement, wedding consultant, many webmasters, market your business, open directory
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Meta Keywords, Sample Sue, Meta Description, Social Butterfly, Sumantra Roy, Acme Weddings, Elements of Style, Relationship Enhancement, Retail Value, Search Ranking Newsletter, North Carolina, Set Your Wedding, Wedding Industry Overview, Expanding Your Business Offerings, Marriage Builders, Better Business Bureau, Second Objective Create, The International Institute of Weddings, Vera Wang, Wedding Party Responsibilities, Business Systems, Emily Post, Getting The Love You Want, Maple Drive City, Modern Bride
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