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How to Win Sales & Influence Spiders: Boosting Your Business & Buzz on the Web (Voices That Matter)
 
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How to Win Sales & Influence Spiders: Boosting Your Business & Buzz on the Web (Voices That Matter) (Paperback)
by Catherine Seda (Author)
  4.9 out of 5 stars 17 customer reviews (17 customer reviews)  

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Editorial Reviews
Review
“You should pounce on Cat’s book. This is a timeless guide through the jungle of online marketing and PR.”
~ Bryan Eisenberg, New York Times bestselling author of Waiting for Your Cat to Bark? and Call to Action

" How to Win Sales & Influence Spiders is a comprehensive guide full of great information for both newbies and experienced marketers. Not only will this book help you easily find more customers, it'll show you how to get free publicity–from the search engines and the media–that can last a lifetime on the web."
~ John Jantsch, award-winning blogger and author of Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide.


“If you're looking for a general, all-around book on Internet marketing written by a savvy expert, you needn't go farther than How to Win Sales and Influence Spiders by Catherine Seda, a columnist for Entrepreneur Magazine. Strongly recommended for those looking for an excellent overview.” ~ Dr. Ralph F. Wilson, Internet expert & publisher of Web Marketing Today



Product Description
If you’re like most business professionals, you could be losing $10,000, $100,000, or even $1 million a month on the Web! Catapulting your business online is easier than you may think. Thanks to new and emerging developments in Web technology, you can immediately reach more new customers — free. Plus, you can better leverage your “traditional” Internet marketing to get more traffic from the search engines and free publicity from the press.

Internet marketing veteran and Entrepreneur columnist Catherine Seda reveals how to attract new customers, search engine spiders and the press, simultaneously. Use this approach to skyrocket your sales while building your brand.

This book reveals the insider secrets of how to:
• Capitalize on social media, such as blogs, podcasts, and online video, while watching your profits soar from search engines, e-mail, and affiliate marketing.
• Maximize your exposure by building your online reputation as an industry expert.
• Recognize search engine spammers who will get your site banned and kill your cash flow.
• Mimic the successful Internet marketing techniques that have elevated the status of well-known sites.
• Avoid making the “Top 10” Internet marketing mistakes as revealed by industry leaders.

This “non-techie” book is for: consultants, entrepreneurs, corporate marketers, students, investors, journalists and adventurers.

See all Editorial Reviews

Product Details
  • Paperback: 224 pages
  • Publisher: New Riders Press; 1 edition (February 19, 2007)
  • Language: English
  • ISBN-10: 0321496590
  • ISBN-13: 978-0321496591
  • Product Dimensions: 8.8 x 6.9 x 0.6 inches
  • Shipping Weight: 8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars 17 customer reviews (17 customer reviews)
  • Amazon.com Sales Rank: #233,145 in Books (See Bestsellers in Books)
    (Publishers and authors: Improve Your Sales)
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