How to Get Your Book Reviewed - Sell More Books by Using Reviews, Testimonials and Endorsements for Book Promotion [Kindle Edition]

Dana Lynn Smith (Author)

Editorial Reviews

Product Description

Sell More Books with Reviews, Testimonials and Endorsements

Book reviews are powerful tools for getting your book noticed and influencing potential customers to buy. In the ultimate guide to profiting from book reviews, you'll find everything you need to confidently pursue reviews, endorsements, and testimonials. Here's what you will learn:

> Why reviews, endorsements and testimonials are critical to book selling success

> How the review process works and where to get book reviews

> How books are selected (or rejected) for review

> How to save time and money and increase your success rate by developing a solid review strategy.

> The pros and cons of sending queries vs. sending books to potential reviewers

> How bad reviews affect books sales (the answer may surprise you)

> What to do if you get a negative review

> 6 things you should never do when seeking book reviews

> How to deal with the bias against self-published books

> How to encourage loyal followers to review your book prior to publication

> The best ways to get book reviews and testimonials from customers

> Strategies for attracting 5-star reviews on Amazon

> How to harness the power of virtual reader communities like Goodreads

> How to get bloggers buzzing about your nonfiction book

> The secrets to working successfully with book bloggers to get book reviews

> How to find the best blogs to contact about book reviews

> How to plan a successful virtual book tour

> Strategies for increasing your odds of a review in a major book journal

> Where to find literary magazines and newspapers

> Tips for researching and working with the media

> The best ways to use book reviews to reach and influence book buyers.

> And more

In How to Get Your Book Reviewed, you'll also get:

> 14 case studies with real life examples of how reviews work

> A sample book announcement press release written by an award-winning publicist

> Dozens of hyperlinks to valuable resources

> Words of wisdom from two dozen top book marketing experts and authors

> Links to major book journals

> No fluff — just well-organized, practical advice and resources.

:: About Dana Lynn Smith, The Savvy Book Marketer

Dana Lynn Smith writes a series of how-to guides designed to teach authors and indie publishers how to sell more books. She has a degree in marketing and 13 years of experience working for a business book publisher prior to starting her consulting business. Learn more at TheSavvyBookMarketer.com

:: Praise for How to Get Your Book Reviewed

"If you read this book and then take action, expect to see results!"
—Shelley Hitz, Self-Publishing-Coach.com

"The definitive guide for any writer who wants to get their book noticed. Highly recommended!"
—Fiona Ingram, author of The Secret of the Sacred Scarab

"The premier "go-to" manual for authors seeking book reviews."
— Yvonne Perry, Writers in the Sky Creative Writing Services

"This is a brilliant book and I certainly recommend it."
— Michael Smith, novelist

"The most complete guide for getting reviews around. A must for an author's e-cabinet of book promotion essentials!"
— Carolyn Howard-Johnson, author of the HowToDoItFrugally series of books for writers

"I feel confident that I can now approach bloggers, online book groups, selected media contacts and Amazon reviewers."
— Mal Duane, author of Alpha Chick, Five Steps for Moving from Pain to Power

"I recommend How to Get Your Book Reviewed for all authors."
— Patricia Fry, author of Promote Your Book

Product Details

• Format: Kindle Edition
• File Size: 461 KB
• Publisher: The Savvy Book Marketer (July 31, 2011)
• Sold by: Amazon Digital Services
• Language: English
• ASIN: B005FFTKZQ
• Text-to-Speech: Enabled
• Lending: Enabled
• Average Customer Review: 5.0 out of 5 stars  See all reviews (13 customer reviews)
• Amazon Best Sellers Rank: #69,788 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • #47 in Kindle Store > Kindle eBooks > Nonfiction > Reference > Publishing & Books > Authorship

More About the Author

Dana Lynn Smith helps authors and indie publishers learn how to sell more books through her how-to guides, blog, newsletter, and coaching services.

Dana's book marketing guides feature detailed, step-by-step instructions for promoting books through online marketing and social networking, increasing book sales on Amazon, getting book reviews, and selling books to libraries.

Get her free Top Book Marketing Tips ebook at www.BookMarketingNewsletter.com

Find a wealth of free book marketing articles at www.TheSavvyBookMarketer.com.

For more book marketing tips, follow BookMarketer on Twitter.

Join the Savvy Book Marketer page on Facebook at www.facebook.com/SavvyBookMarketer and the book marketing group at http://bit.ly/SavvyMkt.

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars An Invaluable Resource for Authors, August 5, 2011

By 

Shelley Hitz "Speaker | Author | Self Publish... (Findlay, Ohio) - See all my reviews

This review is from: How to Get Your Book Reviewed - Sell More Books by Using Reviews, Testimonials and Endorsements for Book Promotion (Kindle Edition)

Wow...Dana's book, "How to Get Your Book Reviewed" is an invaluable resource for authors who want more exposure for their books. I appreciate the real life case studies and all the resources she packed into it. If you read this book and then take action, expect to see results!

Shelley Hitz, www.Self-Publishing-Coach.com

1 of 1 people found the following review helpful:

5.0 out of 5 stars The "On Writing" for Getting Book Reviews, August 21, 2011

By 

M.E. Anders "The Cult Slayer: Psychological T... (Chicago, IL) - See all my reviews

This review is from: How to Get Your Book Reviewed - Sell More Books by Using Reviews, Testimonials and Endorsements for Book Promotion (Kindle Edition)

How to Get Your Book Reviewed is an information-packed book for both the debut author and the seasoned mid-lister. Some authors are more pro-active about their careers, which compels them to research relevant marketing techniques. Marketing one's book is a part-time job in itself, and it is no longer the sole responsibility of the publisher. Successful authors must devote plentiful time towards promoting their own books.

In the virtual marketplace, the internet, more books are being published then ever before. Authors seeking to make a splash with their books are up against the Big Name Authors and the super self-promoters. For those authors who tend towards introversion, marketing oneself can be a tough gig. One solution, purported by Dana Lynn Smith, is to get your book reviewed for coveted publicity.

Book reviews speak louder than an author spam-shouting on Twitter, "Buy my book!" Quality book reviewers abound, but how can the amateur author locate these people? How can the new authors coax the inundated reviewers to pick up their specific book?

Dana begins the book by showing the benefits of book reviews to one's writing career. She explains the book review process and teaches how to submit review copies. One learns what can go wrong with book reviews through the Potential Pitfalls section. She explains the difference between blurbs, endorsements, testimonials, and customer reviews. Discover how the author can use each to its full advantage. A few chapters provide dozens of links to review sites, book blogs, virtual reader communities, book review journals, print media, and other book review sources. There's even a chapter about how to write solid book reviews. The last part of the book ties all the information together into a brilliant book review marketing plan.

As a result of my reading this book, I feel confident to venture into the marketplace with my debut novel. I understand the best methods to reach my potential audience and the proper book reviewers for my work. What once was a mysterious process now makes perfect sense. Dana knows just how to speak the author's language by appealing to our longing for long-term writing success. How To Get Your Book Reviewed is the On Writing of obtaining and implementing quality book reviews.

1 of 1 people found the following review helpful:

5.0 out of 5 stars The Definitive Guide for Any Writer, August 3, 2011

By 

Fiona Ingram "Fiona Ingram, Author" (Johannesburg, South Africa) - See all my reviews

This review is from: How to Get Your Book Reviewed - Sell More Books by Using Reviews, Testimonials and Endorsements for Book Promotion (Kindle Edition)

Just how important is a book review and why should writers bother with them? The benefits to any author are mind-boggling in terms of the potential reviews have to boost an author from obscurity into the stratosphere. Dana Lynn Smith's How to Get Your Book Reviewed opens many possibilities that encompass not just reviews and their benefits, but also the add-ons of marketing and promotion.

How to Get Your Book Reviewed is a step-by-step method to creating a winning book marketing strategy. Beginning with understanding the book review process and why many submitted books do not get reviewed, this guide takes the writer through the entire process. Given the hundreds of thousands of book published each year, the author stresses the need for writers to make sure their product meets the industry standards. This book also offers great tips on the extras that can draw positive attention and ensure their book is chosen above others: a media kit, a good press release and sell sheet--simple elements that are actually a valuable tool to further publicity.

Each chapter is laid out in user-friendly fashion, with details that will save a writer time and money: how to search for favorable outlets, how to approach potential reviewers, timelines attached to review publications, and details on print and online options. The guide also explores the formal (literary and review journals, newspapers, magazines etc.) and informal avenues (blogs, book and author sites, virtual reader communities) available to the writer seeking reviews. Approaching people or experts for endorsements and testimonials is also covered. Interspersed throughout are the succinct savvy tips for which Dana Lynn Smith is renowned. The author also provides many useful web links to review sites, and explains the process of getting reviews uploaded. A section on Amazon gives great advice on how to successfully utilize the Amazon tool.

This gem is the definitive guide for any writer who wants to get their book out there. I highly recommend this publication!