I'll Get Back to You: 156 Ways to Get People to Return Your Calls and Other Helpful Sales Tips [Paperback]

Eric Yaverbaum (Author, Editor), Robert L. Shook (Editor)

Book Description

Publication Date: June 21, 1996

At one time or another, every one faces the challenge of advancing past an unresponsive gatekeeper and getting his or her message across to real decision makers. Now they can use over 200 field-proven strategies for converting any telephone into a powerful sales ally that gets people to return calls and produces skyrocketing sales. National print ads, media.

Editorial Reviews

From the Back Cover

They may say, "I'll get back to you," but let's face it, they seldom do! In a world filled with answering machines, voice mail, and gatekeepers, it's difficult to get a phone call returned. It doesn't have to be that way. The authors have tapped the wisdom and resourcefulness of business leaders, super salespeople, and high-profile celebrities, including Walter Cronkite; Joan Rivers; Mary Kay Ash; and Hardwick Simmons, CEO of Prudential Securities. Discover what they and more than 100 other high achievers do to guarantee a returned phone call every time! Now you can finally generate callbacks from those hard-to-get-through-to-people who are so discriminating about which calls they return. I'll Get Back to You will increase your productivity and make your life easier as it shows you how to: Get past secretaries, assistants, and others who keep you from reaching the boss; Use technological gatekeepers such as faxes, answering machines, and E-mail to your advantage; Create an irresistible sense of urgency that assures a quickly returned call; Make an ally out of the most headstrong or unfriendly gatekeeper; Generate an air of importance that puts your call on the VIP's "must-return" list.

Product Details

• Paperback: 190 pages
• Publisher: Mcgraw-Hill (June 21, 1996)
• Language: English
• ISBN-10: 0070577218
• ISBN-13: 978-0070577213
• Product Dimensions: 7.1 x 7 x 0.6 inches
• Shipping Weight: 12 ounces
• Average Customer Review: 3.7 out of 5 stars  See all reviews (6 customer reviews)
• Amazon Best Sellers Rank: #1,330,373 in Books (See Top 100 in Books)
  • #97 in Books > Business & Investing > Marketing & Sales > Marketing > Telemarketing

Customer Reviews

Most Helpful Customer Reviews

5 of 6 people found the following review helpful:

5.0 out of 5 stars A very creative approach for having people get back with you, March 17, 1998

By A Customer

This review is from: I'll Get Back to You: 156 Ways to Get People to Return Your Calls and Other Helpful Sales Tips (Paperback)

This book is packed with fun and creative ways for having people get back with you. I personally used some techniques and was surprised how effective they were.

3 of 4 people found the following review helpful:

5.0 out of 5 stars Search Amazon Used if you Have To, May 7, 2004

By 

Greg Perry (Oklahoma) - See all my reviews
(REAL NAME)   

This review is from: I'll Get Back to You: 156 Ways to Get People to Return Your Calls and Other Helpful Sales Tips (Paperback)

I hear this gem may be out of print. I cannot imagine it is, but if so, look through Amazon's used and out of print titles. Today, you compete with the Internet, voice mail, answering machines, cell phones, television, e-mail, pagers... the list goes on. Getting through is NOT in bad taste or impolite - Doing so shows you care about the person you want to speak to and you owe it to them to get your message across OR if not, then your mssage is unimportant and you shouldn't be bothering them in the first place.

The best advice centers not around deception but around leaving them wanting more! when you call, tell them what you need or want to say but don't say it all! Leave a trailer in their mind of, "I wonder what he or she meant by that?" or "I just HAVE to call back to get more details!" You are competing for a person's time, the only resource that person has that is not renewable. If your message is valuable you need to master Shook's skill set training. Of the 156 ways, if you learn and use only ONE, you will improve your callback response rate. And that's a great thing, you succeeded in competing against all the other noise that's out there. I only ask... make sure your message is worth getting through. Otherwise, don't waste the person's time.

1.0 out of 5 stars Not what I thought, May 15, 2011

By 

care - See all my reviews

Amazon Verified Purchase

This review is from: I'll Get Back to You: 156 Ways to Get People to Return Your Calls and Other Helpful Sales Tips (Paperback)

This book was not exactly what I wanted...maybe I should have done more homework. I find the advise pushy and out of my comfort zone. Below many of the suggested tactics there is a warning that you need to be careful who you use these on because they might not appreciate and could be offended. I found nothing in this book that is useful. If your a high corporate sales person more power to you and maybe these will work for you...but for the rest of us...I say stay away from this book and try something else.