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These days, all you hear about is the power of positive thinking. The buzzword of the day is PMA, or "Positive Mental Attitude." But the problem with focusing on the positive is that it often leads us to ignore the negativeand that just makes tough problems more difficult to solve. Real success in business or in life requires us to acknowledge the negative if we want to turn it into a positive.
Illuminate shines a light on the negative results of all this positive thinking. It's a story about solving problems by choosing not to ignore them. It's about accentuating the positive while tackling the negative. It's about fostering a healthy, functional business environment and creating a culture that allows for open expression and the sharing of ideasespecially when those ideas are negative in nature.
In this enlightening business fable, you'll meet Jon, a mostly successful businessman whose mantra is the power of positive thinking. Though he has worked hard to build a positive work environment, Jon learns the hard way thatthough positive thinking is greatit's the right kind of negative thinking that gets seriously positive results.
Jon's story offers a methodology and a philosophy for dealing with negative situations and conditions in a strictly positive manner. It presents an effective three-step process for confronting, examining, and fixing any problem your business faces. The result is an organization able to look at itself honestly and stay alert to possible threats and negative situations. Only by illuminating problems can we solve them. This book presents a structured methodology for proactively tackling thorny problems with critical, analytical thinking. So stop sticking your head in the sand. Illuminate your problems and you'll discover new, creative solutions, avoid unwanted surprises, and achieve positive, sustained success.
Boost Profits, Productivity, and Morale!
Harnessing the Positive Power of Negative Thinking
David M. Corbin
"The application of David Corbin's Illuminate is a sure way to achieve breakthrough performance in business and in life."
Harry Paul, coauthor of Fish!: A Remarkable Way to Boost Morale and Improve Results
"This book is loaded with ideas and insights that you can apply immediately to get better results. It's a must-read."
Brian Tracy, author of Reinvention and Maximum Achievement
"If I didn't illuminate all of the negative factors that an athlete confronts, I would never have won an Olympic gold medal . . . let alone three!"
Leah O'Brien-Amico, three-time Olympic gold medalist
"Illuminate offers a great twist on how to leverage negative issues and move closer to your goals. Read it, learn from it, and apply it!"
John Assaraf, New York Times bestselling author of The Answer and CEO, OneCoach
"When the mortgage crisis was in full swing, we used the Illuminate process. It helped save my business and put us on a growth pattern that far exceeds others in the industry."
J.R. Green, CEO, Mountain States Mortgage Centers, Inc.
While this book is very short, it has a great message that is easy to implement. I can hardly wait to start illuminating the negative with my sales team and see how they are able... Read morePublished 6 months ago by CONative19
Great Book. It helped me uncover and solve a large problem I was having with my business. I highly recommend it!Published 10 months ago by Rick Cesari
This is a simple read. I love that it's simple and the nuggets are amazing in terms of it's quantum shift in my thinking about negative thoughts. Read morePublished 13 months ago by Cong Tran
This is an easy ready you can finish in hours and the story is interesting but get to the point.
Recommend for those who have negative people around or problems hard to... Read more
Great book, easy to read...and will give you a different way of looking at how to change your negative thinking. Read morePublished 17 months ago by Geaux4it
This can be read in your free time but I myself didn't find it interesting enough. The title is very catching but the idea of the book is nothing special. Read morePublished on December 3, 2012 by Tram Le
Illuminate is the ultimate playbook for building long term success in life and in business. David teaches all of us how to face tough situations and turn them into our biggest... Read morePublished on November 9, 2012 by Scott Duffy
David Corbin has written a great book that clearly shines the light on not hiding from life's challenges. Read morePublished on November 5, 2012 by aaron young