- Explore more great deals on 1000's of titles in our Deals in Books store.
|Amazon Price||New from||Used from||Collectible from|
Thoroughly versed in technology reporting, Wired senior writer Levy deliberates at great length about online behemoth Google and creatively documents the company’s genesis from a 'feisty start-up to a market-dominating giant.' The author capably describes Google’s founders, Stanford grads Larry Page and Sergey Brin, as sharp, user-focused and steadfastly intent on 'organizing all the world’s information.' Levy traces how Google’s intricately developed, intrepid beginnings and gradual ascent over a competitive marketplace birthed an advertising-fueled 'money machine' (especially following its IPO in 2004), and he follows the expansion and operation of the company’s liberal work campus ('Googleplex') and its distinctively selective hiring process (Page still signs off on every new hire). The author was afforded an opportunity to observe the company’s operations, development, culture and advertising model from within the infrastructure for two years with full managerial cooperation. From there, he performed hundreds of interviews with past and current employees and discovered the type of 'creative disorganization' that can either make or break a business. Though clearly in awe of Google’s crowning significance, Levy evenhandedly notes the company’s more glaring deficiencies, like the 2004 cyber-attack that forced the removal of the search engine from mainland China, a decision vehemently unsupported by co-founder Brin. Though the author offers plenty of well-known information, it’s his catbird-seat vantage point that really gets to the good stuff.
Outstanding reportage delivered in the upbeat, informative fashion for which Levy is well known."
—Kirkus Reviews (starred review)
A real life story that had to be told and must be read.
Google changed the world multiple times in the last fifteen years. Read more
Wonderfully detailed view into the origins and workings of Google. Some remarkable stories are woven in here. Worth every penny. Highly recommended.Published 2 days ago by Oren Jacob
It is almost the complete biography of Google. The writer will take you through the journey of time within the world of Google. How did it start? Read morePublished 1 month ago by Usamauae
This book significantly augmented my knowledge about Google. The way the company started, and the speed at which it developed were both not clear to me, and staggering. Read morePublished 2 months ago by Alexander D Jonas
I was expecting a book about the development of Google. But it became a little technical. I enjoyed it but be warned.Published 2 months ago by Foothill Ranch 14
Let's be honest....Everyone wishes they could spend a day in the "Plex", to see these almost mythical creatures called Googlers. Read morePublished 3 months ago by Girlbos
This book helps understand how Google came to be and the impact it has on our daily lives. If you are a frequent user or in the technology business you must read this book. Read morePublished 3 months ago by Peter Schleider
Very good, insightful book about Google, its founders and company's transformation...
Fascinating stories and close look at dynamics what Google did/does best and not.
I found this book fascinating. Although I knew that Google was an internet powerhouse, I was blown away by how much this visionary company has accomplished. Read morePublished 3 months ago by Dennis W Gabriel