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Covering everything from website design to creating strategy, the book is a well-written and (somewhat) entertaining take on how to use the web to create a successful sales strategy (Entrepreneur Middle East, January 2015)
This fully updated and revised edition of Inbound Marketing builds on the enormous international success of the book that launched the inbound marketing movement. It provides the new playbook you need to get more free traffic from Google, build a business blog, create a social media following and analyze which of your marketing efforts are working.
With coverage of updated Search Engine Optimization tactics and the latest tools to build a social media following, marketing experts and HubSpot founders Brian Halligan and Dharmesh Shah provide detailed advice on how to get found online and convert visitors to leads and customers.
This fully updated edition includes new material??on the impact social media has on search and also provides a high-level overview of what viral marketing actually is. Inside you’ll find:
With Inbound Marketing, you'll gain access to insights from thousands of companies that have seen the power of this new model work for their own companies.
“If you’ve been looking for a trustworthy primer on getting found online, here’s a great place to start. Buy one for your clueless colleague too.”
—SETH GODIN, author of Meatball Sundae
Has become the backbone of my career in digital marketing. So glad to be working with HubSpot in all its entirety! Read morePublished 18 days ago by Richard Cruz
This book will radically transform how you think about marketing and communications strategies in the modern age. Definitely worth a read!Published 22 days ago by David Debor
This has to be one of the very best internet marketing books and related websites that exists! Both the book and their website are very professionally done without being stuffy. Read morePublished 1 month ago by A Reviewer
great all encompassing book on inbound marketing, quick read.Published 3 months ago by Pat Henderson
Too orientated towards normal sales, like services. Needed it for more tangible products, like my books. Read morePublished 3 months ago by jonilite
Describes the brand new world of Internet-based marketing in terms that are easy to understand for a layman like me.Published 4 months ago by John T. Malloy