Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage [Hardcover]

William V. Rapp (Author)

Book Description

Publication Date: August 1, 2002

The focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how to advantageously harness the new information revolution. It can also support executive and business education programs on managing technology when few such studies exist. While Internet and information technologies are currently hot topics many firms and executives are without the tools and know-how of how to actually use them to improve results. Some major firms have sophisticated strategies for using information technology to impact, control and even own their competitive environments. This book describes how major non-information technology companies are doing this and the strategic principles employed.

Editorial Reviews

About the Author

William V. Rapp is at Columbia University.

Product Details

• Hardcover: 336 pages
• Publisher: Oxford University Press, USA (August 1, 2002)
• Language: English
• ISBN-10: 0195148134
• ISBN-13: 978-0195148138
• Product Dimensions: 9.5 x 6.3 x 1.1 inches
• Shipping Weight: 1.4 pounds (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #1,745,487 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

4.0 out of 5 stars Accessible and cogent, September 23, 2002

By 

Steve Schlossstein (Princeton, New Jersey) - See all my reviews

This review is from: Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage (Hardcover)

Bill Rapp has an established track record of writing clearly and cogently for his readers. He is one of the most perceptive international economists in the business and writes in an accessible style that's highly appropriate for both professional executives and the general reader alike.

"Information Technology Strategies" is based on his extensive background research on successful strategies used by leading multinational corporations, a market he knows extremely well. This book would be optimal reading for American executives who may be struggling with strategic questions regarding the appropriate positioning of their companies in a highly volatile and extremely competitive global market, but it's also recommended for the general reader who wants to be well informed and up to date. Bound to please.

1 of 1 people found the following review helpful:

5.0 out of 5 stars OUTSTANDING !!!, August 28, 2002

By 

Ingibjorg Jakobsdottir (Carlson School of Management, Univ. of Minnesota) - See all my reviews
(REAL NAME)   

This review is from: Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage (Hardcover)

It's an excellent book. The author developed an outstanding strategic framework for using IT. This framework is well supported by case studies from Japan, USA and Europe. (Citi, Merck, Nippon Steel, Toyota, Ito-Yokado, Meiji Seimei and Nokia).

It's a MUST read for the managers and executives involved in understanding,designing and implementing IT projects.

0 of 2 people found the following review helpful:

3.0 out of 5 stars Good Theory, Bad Writing, October 3, 2002

By 

Tomato Pie "tomatopie" (West Chester, PA USA) - See all my reviews

This review is from: Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage (Hardcover)

The author is clearly expert on the topic, and has done a lot of useful research. I like and agree with his theory on levels of IT strategy adoption. However, the book is poorly organized, the author does not proceed in an orderly fashion, and you get the sense that each chapter is largely redundant to other material in the book. One can imagine a tidy and concise version of this same material, covered in about half the pages. This is worthwhile due to the cogent observations, but you must slog through some obtuse writing to glean the salient points.