This tutorial describes the Structured Query Language (SQL) as it is implemented by Informix products. It shows how to create, manage, and use relational databases with Informix software tools. KEY TOPICS: Shows how to make simple and advanced queries to fetch and display database data; how to refine and optimize queries and use the query Optimizer; how to use statements to insert, delete, or update data; how to maintain data integrity and security; how to call the database server, retrieve rows, and embed data; how to build an efficient data model, step-by-step; and how to best set up a database to work over a network. MARKET: For those who use computers in their daily work, and who have access to an INFORMIX-OnLine or INFORMIX-SE data server and an Informix application development tool, such as INFORMIX-SQL, INFORMIX-4GL, or DB-Access.
Mary Ludloff is the co-author of "Privacy and Big Data," a frequent white paper contributor, an editor of many reference manuals, user manuals, and other publications, and a blogger and speaker on diverse topics such as big data and analytics from a technology and business perspective, data security, data privacy, and marketing in the digital age. To hear her thoughts on privacy in the digital world, go to: http://oreillynet.com/pub/e/2052 In this webcast replay, Mary and Terence (co-author)share their views on the state of privacy today and where it might be heading.
Currently Mary is the VP of marketing for PatternBuilders, a Big Data Analytics solutions and services company. She is an innovative executive with more than 20 years of experience in the high tech industry. When it comes to marketing she has, in her own words, "been there, done that and often, with little or no budget." Our translation: Mary understands how to develop and implement strategic program initiatives that span marketing disciplines-ranging from the traditional corporate and marketing fields to the latest developments in digital marketing (yes, much more descriptive and far less interesting than her own words).
