A good book !!!, very interesting.
I would like it in spanish version.
Sería muy bueno que existiera una versión en español.
I found this book on a recommended reading list about corporate innovation. I have little education in business management and am not familiar with the literature, but I found... Read morePublished 12 months ago by Mark Jacobsen
Here you can find an easy way to understand how to make innovation part of everyone's job everyday. There are good examples of big companies all around the globe and good practices... Read morePublished 14 months ago by Juan
I am a consultant and chose this book to brush up a bit on latest thinking in insights driven innovation. The book is fantastic. Read morePublished 16 months ago by Anne R.
I've read many many books on innovation, but this one was dry and painful. I only got about half way through before I got bored with it and moved on to Clayton Christensen's "How... Read morePublished 20 months ago by T. Cardon
if you are in any way involved with implementing innovation into your business, this is compulsory reading
without this book it would be a hit or miss affair
but under... Read more
This was one of the first books that I read on innovation, and it continues to be a favorite.
It's an easy read yet packed with excellent information for someone wanting... Read more
I have read many books on innovation and I am wondering what is new here. It is well writtten but there are many other books that provide better insights into creating an... Read morePublished on September 28, 2011 by Sam
Innovation nowadays tops corporate agendas. But despite all the talk and enthusiasm about the importance of innovation, managers have so far found little help for innovating in a... Read morePublished on November 6, 2010 by Peter Bergman