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5.0 out of 5 stars
Offers an excellent exposition of Synectics!,
By Lee Say Keng "KNOWLEDGE ADVENTURER/TECHNOLOGY... (Ho Chi Minh City/Singapore) - See all my reviews (REAL NAME)
This review is from: Innovation and Creativity (Fast-Track Mba Series) (Paperback)
Content-wise, and from the standpoint of covering the Synectics group problem solving process, this book is quite similar to Vincent Nolan's The Innovator Handbook, which I have reviewed aerlier. The authors are Synectics experts/facilitators operating out of UK.
Since I believed that the two classic books on Synectics, written by William J J Gordon (Synectics: The Development of Creative Capacity) and George Prince (The Practice of Creativity), who are the original creators, are now out of print and hard to get, this book is the next best thing, after The Innovator Handbook, if you want to know more about Synectics. |
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Innovation and Creativity (Fast-Track Mba Series) by Jonne Ceserani (Paperback - November 1, 1995)
Used & New from: $6.97
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