Customer Reviews

Innovation Management: Strategy and Implementation using the Pentathlon Framework

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I'm reading this book for an MBA course on leading innovation. It's a good book for understanding the fundamentals of innovation management. Unlike others that are long winded about the "why" of innovation, this book moves readers quickly into the "how to" of innovation management.

I highly recommended the book if you're new to the process of innovation.

Clear cut and good. For more advanced learners, suggested to read others such as Tidd and Dodgson as well. Cheers!

The Innovation Management book is an excellent, hands-on reference book related to the innovation process. The authors have in this book compiled practical methods in how to map and monitor the innovation climate inside an organization. And they have not stopped by that - the authors have also given practical examples on how to move on from an identified level in order to boost the innovation.

The many case boxes also help in practical understanding how the level of innovations can change in a company.

I used the book during my MBA studies at the Stockholm School of Economics, Leading Innovation

C. Marseth, MBA/M.Sc, Incessus.se