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5.0 out of 5 stars You have to study it, not read., January 28, 2009
This review is from: Innovation in the Service Economy: The New Wealth of Nations (Hardcover)
This book is about innovation which is not trivial business process. If we consider the services it gets more complex. The book is interesting and what I found is that you have to study it, page by page. Just to make a fast reading is not enough. The author covers several references, develop models and discuss its several different innovations models. If you are ready to study the text is a good source of service innovation concepts.
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Innovation in the Service Economy: The New Wealth of Nations
Innovation in the Service Economy: The New Wealth of Nations by Faïz Gallouj (Hardcover - July 31, 2002)
$119.00
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