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on July 13, 2016
I enjoyed this a lot. This is a great companion to the Steve Jobs bio that I purchased recently.
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on September 2, 2015
This book was good enough, but if you read enough tech blogs (like Gizmodo) then you likely already know most of what is in this book. However, if you don't read the tech blogs this is probably a pretty good way to catch up on how things work at Apple.
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on June 3, 2015
This book does exactly as advertised; it examines the methods of a company that is very much in a league of its own. Read this book if you want to read something unique, and well written about an equally unique company with an even better consumer perception. You will begin to question the "common knowledge" taught within most business schools.
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on May 26, 2015
Reveals the best and worst tendencies. Some of the excesses I had never heard before. Totally fair-minded.
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on May 4, 2015
Many new findings than the biography of Steve and more focused on Apple inner workings.

Adam had been writing about Steve and pale for a while and this definitely is a well researched book.
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on April 30, 2015
very good, good insight into some unique people
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on April 22, 2015
A good read, very detailed
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on March 22, 2015
Superior products require excellence and tons of hard work. The demonstration flows by these pages, providing the facts but also the human nuances of a visionary entrepreneur.
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on March 4, 2015
good
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on February 16, 2015
A good introduction to Apple and its work mentality. I recommend this book to anyone who is contemplating working for that company.
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